Regional Marketing Manager JobotRegional Marketing ManagerDallas, TX$155,000–$170,000 / yearInformation collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. You will be working in tandem with the Director of Regional Marketing & the Office Managing Partners to develop the strategic direction of the office, ensuring marketing efforts align with and complement the firm's practice-specific areas!
Director - Marketing Arlington ISDDirector - MarketingArlington, TX$104,728–$147,627 / yearFull timeThis position is responsible for proactively researching, developing, executing, analyzing, and adjusting comprehensive marketing strategies that drive stakeholder engagement, boost enrollment and recruitment, and position the district as a top-tier choice for families and staff across the north Texas region, state, and nation. The successful candidate will bring a proactive approach to trend analysis, campaign planning, and engagement strategy anticipating shifts in the competitive landscape and adjusting messaging and media strategy accordingly.
Marketing Manager - Remote ButterflyMXMarketing Manager - RemoteDallas, TXRemoteAccess to optional benefits including pre-tax flexible healthcare spending accounts (FSA and HSA), Dependent Care FSA, and Commuter Benefits, as well as optional Supplemental Life, AD&D, Hospital Indemnity, Disability, Legal, Accident, Critical Illness, Pet, and Personal Liability Insurance. Our products are installed in more than 15,000+ multifamily, commercial, gated communities, and student-housing properties worldwide, including properties developed, owned, and managed by the most trusted names in real estate.
Field Marketing Manager Constellation BrandsField Marketing ManagerDallas, TX$113,500–$177,600Maintain constant and concise communications with Field Marketing Director, Sales General Managers, and Market Development Managers on programming; utilize this communication to solicit updates and receive feedback; communicate the sell-in of marketing programs to key Business Unit and Wholesalers teams. An employee’s pay position within the salary range will be based on several factors including, but not limited to, the prevailing minimum wage for the location, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs.
Principal Product Marketing Manager - Remote CirclePrincipal Product Marketing Manager - RemoteDallas, TXRemote$185,000–$237,500 / yearWith the mission to “Raise global economic prosperity through the frictionless exchange of financial value”, Circle was founded on the belief that stablecoins and public blockchains will rewire our global financial system to enable businesses and people everywhere to more freely connect and transact in the global economy. Circle is seeking a Principal Product Marketing Manager to define and lead GTM strategy for Circle’s interoperability stack, including Circle CCTP (Cross-Chain Transfer Protocol), Circle Gateway, and emerging orchestration and workflow services.
Marketing Support Manager Pinnacle Technical ResourcesMarketing Support ManagerDallas, TexasContractorThe Marketing Support Manager will play a critical role in supporting the marketing team by managing day-to-day operations, coordinating campaigns, and ensuring the successful execution of marketing strategies. The specific compensation for this position will be determined by several factors, including the scope, complexity, and location of the role, as well as the cost of labor in the market; the skills, education, training, credentials, and experience of the candidate; and other conditions of employment.
Manager, AI Marketing Orchestration, GTM Engineer SarnovaManager, AI Marketing Orchestration, GTM EngineerDallas, TXThis role transforms marketing from a manual, channel-driven function into a scalable, AI-powered growth engine by automating execution, improving speed to market, and increasing efficiency across campaigns. The Manager, AI Marketing Orchestration will design, build, and optimize agentic marketing workflows that drive scalable growth across email, paid media, data and content.
NewSenior Manager, Marketing and Operations CriblSenior Manager, Marketing and OperationsDallas, TX$145,000–$228,000 / yearThe role is designed for a leader who can step into day-to-day operational work where needed, while also building the team’s capabilities across campaign operations, lifecycle/routing, reporting, data hygiene, attribution, and workflow automation. The right candidate will help shift Marketing Operations from a primarily reactive support model to a more proactive operating partner by improving how work is prioritized, documented, scaled, and supported across the organization.
Influencer Marketing Coordinator - Remote LaterInfluencer Marketing Coordinator - RemoteDallas, TXRemoteBy combining trusted insight with expert guidance, Later removes guesswork from influencer marketing, enabling brands to choose the right creators, execute fully managed campaigns, and drive meaningful growth across awareness, engagement, and revenue. Built on a native, AI-powered platform and more than a decade of proprietary data—including billions of social interactions, impressions, and $2.4B+ in verified influencer-driven purchases—Later helps teams understand what will work before they launch.
NewMarketing Analytics Director Grafana LabsMarketing Analytics DirectorDallas, TXRemote$178,503–$214,203 / yearStrategic GTM Partnership: Serve as the primary strategic partner to the GTM Leadership team (VP of Demand Gen, VP of Regional and Events, Head of Marketing Ops, CMO, Revenue Operations, Sales leadership and more), translating complex data into a clear roadmap for demand generation and revenue growth. Today, more than 35 million users and 7,000+ customers – including Anthropic, Bloomberg, NVIDIA, Microsoft, and Salesforce – trust Grafana Labs to ensure reliability of their applications and systems, resolve incidents quickly, and optimize their telemetry to reduce noise and cost.
Associate Director/ Director, Patient Marketing - Remote Agios PharmaceuticalsAssociate Director/ Director, Patient Marketing - RemoteDallas, TXRemote$183,549–$275,324 / yearThe current base salary range for this position at the Associate Director level is expected to be between $153,541 and $230,312 annualized and the current base salary range for this position at the Director level is expected to be between $183,549 and $275,324 annualized; final salary will be determined based on various factors including, but not limited to, years of relevant experience, job knowledge, skills and proficiency, degree/education, and internal comparators. The Associate Director/Director, Patient Marketing will focus on developing and executing the patient strategy in preparation for the future launch of mitapivat, currently in development for sickle cell disease, a vastly underserved community.
Director, Content Marketing Unity SoftwareDirector, Content MarketingDallas, TXWhile specific benefits vary, here are some of the ways we strive to take care of our eligible team members globally: Comprehensive health, life, and disability insurance | Commute subsidy | Employee stock ownership | Competitive retirement/pension plans | Generous vacation and personal days | Support for new parents through leave and family-care programs | Office food snacks | Mental Health and Wellbeing programs and support | Employee Resource Groups | Global Employee Assistance Program | Training and development programs | Volunteering and donation matching program. • Oversee the production of high-quality content, including ebooks, articles, videos, webinars, social media posts, and marketing collateral that work hard for integrated marketing and demand generation.
District Sales Manager - Dallas & Houston Territory NucorDistrict Sales Manager - Dallas & Houston TerritoryDallas, TXWith multiple locations throughout the United States, NBG is proud to design world-class building solutions tailored to meet the needs of any market including. Establish plans with each Builder to improve market presence inclusive of AB penetration, quality of in-place products, and public image.
NewPowersports and Motorcycle Sales Manager Sentry InsurancePowersports and Motorcycle Sales ManagerDallas, TXWork closely with Product Management in the development and design of motorcycle and power sports insurance products to increase production; this may include recommending specific product changes, process improvements, and workflows along with geographical locations and agency/account management to maximize growth opportunities. The ideal candidate is a competitive self-starter who thrives working independently, consistently exceeds sales goals, and knows how to build strategic partnerships that deliver results.
NewDistrict Sales Manager, Texas Overhead Door CorporationDistrict Sales Manager, TexasLewisville, TXResponsible for product training, leadership, business advice, sales and marketing assistance, building and maintaining strong relationships with distribution customers and developing new customers. Must develop strong relationships with builders, developers, contractors, engineers, architects and end-users to pull sales through distribution and National Account Customers.
NewManager, Sales Development Coca-Cola Southwest BeveragesManager, Sales DevelopmentFort Worth, TXActivate Coca Cola Southwest Beverages system (e.g., cross-functional team members, segment resources) to develop and implement business plan/solution that meets customer needs and drive beverage category profit and volume, contributing to overall sales growth for the customers' entire business. • Successfully sell customer plans that include annual CMA's, strategic and tactical pricing plans along with promotional plans that align with and support the customer's and the Coca-Cola system’s business objectives and strategies.
NewSupervision Principal-Social Media & Marketing CornerStone Professional PlacementSupervision Principal-Social Media & MarketingFrisco, Texas$90,000 / yearFull timeCornerStone has partnered with a local financial services company in their search for a Supervision Principal well versed in the monitoring and review of marketing materials, social media, digital communications and website surveillance of up to 170 financial advisors nationally. Concierge services with daily lunch specials, vendor sales, discount movie tickets and a free DVD library.
Marketing Manager, Enterprise Marketing Integrity Marketing GroupMarketing Manager, Enterprise MarketingDallas, TexasIntegrity is seeking an experienced Marketing Manager, Enterprise Marketing to support high‑impact, enterprise‑level marketing initiatives that require advanced strategic thinking, exemplary execution discipline, and exceptional communication skills. This individual will play a critical role in shaping enterprise marketing strategy, designing executable frameworks, and orchestrating cross‑functional resources at the right moments to deliver results.
NewProduct Marketing Manager, Homes.com CoStar GroupProduct Marketing Manager, Homes.comArlington, TexasYou will work with Product Managers, Marketing, and Sales to ensure that we effectively communicate the current and future value of Homes.com industry leading digital advertising solutions. The Product Marketing Manager will bring the new Homes.com products and features to market, team up with our sales team to create insights and advantages that win deals.
Marketing Manager, Corporate Marketing and Communications Lincoln Property Company through LinkedInMarketing Manager, Corporate Marketing and CommunicationsDallas, TexasOffering a fully integrated platform of real estate services and innovative solutions to owners, investors, lenders and occupiers, Lincoln supports the entire real estate lifecycle across asset types, including office, life science, retail, industrial, data center, production studio, healthcare, government, universities, and mixed-used properties, throughout the United States, United Kingdom, and Europe. We’re looking for a creative, strategic, and highly collaborative Marketing & Communications Manager to help shape the Lincoln brand and to amplify our product line expertise and strengths to generate leads.
Marketing Manager MB2 DentalMarketing ManagerCarrollton, TexasYou’ll provide leadership within the marketing team, manage complex projects, optimize campaign performance, and mentor junior team members while collaborating closely with leadership to advance marketing initiatives across the organization. Develop creative, data-driven strategies highlighting key dental messaging such as preventative care, treatment options, patient experience, and local brand positioning.
NewMarketing Manager, Enterprise Marketing Integrity WindowsMarketing Manager, Enterprise MarketingDallas, TXProblem Solving & Decision SupportAbility to handle complex problem‑solving efforts by rapidly assessing constraints, synthesizing information, and developing pragmatic solutions. Enterprise Strategy & Marketing LeadershipSupport the development of enterprise‑wide marketing strategies that align business objectives, audience insights, and organizational priorities.
NewSales and Marketing Manager Semmelmann InteriorsSales and Marketing ManagerFort Worth, TX$7–$10 / hourRole SummaryThe Sales & Marketing Manager owns revenue growth, pipeline quality, and brand-led demand generation for a luxury interior design firm serving high net worth homeowners. Luxury Interior Design | Leadership TeamCompany OverviewSemmelmann Interiors is a premier, award-winning interior design firm specializing in high-end residential and commercial projects.
Product Marketing Manager, CoStar Data & Analytics CoStar GroupProduct Marketing Manager, CoStar Data & AnalyticsArlington, TexasWe are seeking a strategic, results-oriented B2B product marketing manager who can craft compelling narratives, translate complex product value into market-ready messages, and partner cross-functionally to drive measurable business results. As we expand our leadership in real estate information and technology, we seek a Manager, Product Marketing, to lead go-to-market strategy, positioning, and demand generation for CoStar’s suite of B2B products.
NewProduct Marketing Manager MealsuiteProduct Marketing ManagerDallas, TX$103,300–$110,600 / yearStrong bilateral communication skills are essential, as you'll partner closely with Product, Sales, and Customer Experience to ensure customer feedback and market insights inform business decisions, product developments are reflected in our messaging and go-to-market strategy, and Sales Enablement is equipped with the information needed to help our sales team win more deals. Complete competitive research regularly and provide insights to Product, Growth Marketing, Customer Experience and Sales departments to support product development, enhance marketing efforts, and refine sales conversations.
Product Marketing Manager MealSuiteProduct Marketing ManagerDallas, TXStrong bilateral communication skills are essential, as you'll partner closely with Product, Sales, and Customer Experience to ensure customer feedback and market insights inform business decisions, product developments are reflected in our messaging and go-to-market strategy, and Sales Enablement is equipped with the information needed to help our sales team win more deals. Complete competitive research regularly and provide insights to Product, Growth Marketing, Customer Experience and Sales departments to support product development, enhance marketing efforts, and refine sales conversations.
NewMarketing Manager Henry ScheinMarketing ManagerFort Worth, TX$100,000–$125,000 / year125,000.00/yrAdditional compensation typesAnnual BonusThe RoleHenry Schein / LPS is seeking a hands-on Marketing Manager to lead and execute marketing initiatives in a lean, fast-paced environment. You will own marketing execution across demand generation, digital, content, and events, working closely with leadership, sales, and external partners.
Product Marketing Manager - Power Solutions Amphenol Communications SolutionsProduct Marketing Manager - Power SolutionsDallas, TXRESPONSIBILITIES: The Product Marketing Manager will work with cross-functional teams that are charged with marketing Amphenols next generation power products within the Datacom Market serving (Rack & Power, Storage, Servers, Networks, etc.) OEM/ODMs. Good communication skills, proficiency with Microsoft office (Word, Excel, Outlook and PowerPoint, GANTT charts etc.), the ability to integrate with cross functional teams globally and a willingness to "roll up your sleeves" to get the job done.
NewRetail Marketing Manager Dietz & WatsonRetail Marketing ManagerDallas, TXRetail Marketing ManagerThe Retail Marketing Manager will be responsible to develop and execute strategic retail operation plans of in-store marketing and sales initiatives including, but not limited to, working cross departments to design and procure point-of-sale materials, new merchandising solutions, managing trade dollars for account specific promotions and activations, and retail selling events. Directs the process for the entire in-store campaign planning and execution lifecycle from inception to completion including establishing budgets, writing business briefs to establish goals for each initiative for retail customers and internal merchandising staff, and organizing the production and distribution of marketing and POS collateral.
NewMarketing Manager BakerHostetlerMarketing ManagerDallas, TXResponsibilities: Support the relevant practice teams' marketing efforts as outlined, including participating in relevant monthly team meetings and working with Team Leaders to identify and pursue client opportunities and reputation building activities that will make the teams more profitable. Stay abreast of relevant client news and business/industry trends to suggest opportunities and approaches for client expansion or brand building, including newsletters, various events and other engagements.
Marketing Manager MMC GroupMarketing ManagerIrving, TXIn alignment with the business strategy, the Manager is responsible for all aspects of executing marketing tactics and initiatives, including: creating new lead generation campaigns with measureable ROI, developing client surveys and reference programs, securing and managing client testimonials and case studies, managing pre-and post-event communications and campaigns, managing social media presence, coordinating CLE webinars, managing marketing analytics and related reporting and managing other functions to shorten the sales cycle. Proficiency in the use of the following applications: Microsoft Office programs specifically Word, Excel and PowerPoint; basic experience with using web-based products and CRM tools such as Salesforce, Oracle CRM OnDemand, or other similar CRM applications.
1219 - Retail Event Marketing Manager LeafFilter North Inc1219 - Retail Event Marketing ManagerArlington, TXPrimary Purpose: The Retail Marketing Manager will hire, train and develop a Retail Marketing Team to build brand awareness and generate sales leads in the local market through our retail partnerships. The ideal candidate will have multi-unit retail management experience, be well versed in local recruiting, and have the ability to manage multiple teams of lead-generators.
Shaw Builder + Multi Family Regional Design and Marketing Manager Shaw Industries Group, Inc.Shaw Builder + Multi Family Regional Design and Marketing ManagerDallas, TXWork with R&D design and product development group to collectively learn about new home design preferences and trends for the overall benefit of improving Shaw's product development effectiveness in carpet and hard surface by gathering and sharing competitive design intelligence, market needs, and trend information for internal education, social media content development and development of new product directions. It creates differentiated customer experiences through its expansive portfolio of brands: Anderson Tuftex, COREtec, Shaw Floors, Patcraft, Philadelphia Commercial, Shaw Contract, Shaw Sports Turf, Shawgrass, Southwest Greens, Watershed Geo and more.
Marketing Manager D.R. Horton IncMarketing ManagerArlington, TXThis position manages day-to-day marketing operations across digital and traditional channels, coordinates advertising and community launch activities, and collaborates with Sales, Operations, Corporate Marketing, and external vendors to support divisional business objectives. Manage divisional digital marketing activities including website updates, online listings, paid advertising campaigns, email marketing initiatives, social media coordination, and lead generation programs in partnership with Corporate Marketing.
Senior Partner Marketing Manager ProofpointSenior Partner Marketing ManagerDallas, TX$136,200–$214,005 / yearProofpoint has been honored with six Best Places to Work Awards in 2024 by workplace culture leader Comparably, including Best Company Career Growth, Best Company Outlook, Best Global Culture, Best Engineering Teams, Best Sales Teams, and Best HR Teams. California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska: Base Pay Range: 112,700.00 - 177,100.00 USD.
Transactions Special Projects BD & Marketing Manager DLA Piper LLP (US)Transactions Special Projects BD & Marketing ManagerDallas, TX$129,808–$197,799 / yearWhile the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to: Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties. The Transactions Special Projects BD & Marketing Manager, working in collaboration with and in support of the firm's strategic initiatives, is part of our Business Development and Marketing team, which works closely with BD & Marketing leadership and partners on strategic growth initiatives.
Customer Marketing Manager Advocacy & Engagement Infogroup Inc.Customer Marketing Manager Advocacy & EngagementTXThis role partners cross-functionally with Customer Success, Sales, Product Marketing, Product Management, Corporate Marketing, and Executive Leadership to build scalable programs that deepen customer engagement, elevate customer voices, and support long-term customer growth and retention. The Customer Marketing Manager, Advocacy & Engagement, leads customer advocacy and community-building initiatives while supporting customer engagement, adoption, and retention programs.
Marketing Manager Taylor MorrisonMarketing ManagerFrisco, TexasWill have responsibilities such as: Interviewing, selecting, and training employees; Setting rates of pay and hours of work; Appraising productivity; handling employee grievances or complaints, or disciplining employees; Determining work techniques; Planning the work; Apportioning work among employees; Determining the types of equipment to be used in performing work, or materials needed; Planning budgets for work; Monitoring work for legal or regulatory compliance; Providing for safety and security of the workplace. Oversee and track all division marketing initiatives to include: Manage all website information with all site sources including, but not limited to, static and interactive floor plans, interactive site maps, pricing, community information, directions, photo galleries and other data as well as coordinate monthly web audits.
Marketing Manager Taylor Morrison Home CorpMarketing ManagerFrisco, TXWill have responsibilities such as: Interviewing, selecting, and training employees; Setting rates of pay and hours of work; Appraising productivity; handling employee grievances or complaints, or disciplining employees; Determining work techniques; Planning the work; Apportioning work among employees; Determining the types of equipment to be used in performing work, or materials needed; Planning budgets for work; Monitoring work for legal or regulatory compliance; Providing for safety and security of the workplace. Oversee and track all division marketing initiatives to include: Manage all website information with all site sources including, but not limited to, static and interactive floor plans, interactive site maps, pricing, community information, directions, photo galleries and other data as well as coordinate monthly web audits.
Marketing Manager, Lifecycle & Digital (Brand) Method RecruitingMarketing Manager, Lifecycle & Digital (Brand)Dallas, TXYou'll work directly with our Director of Lifecycle Marketing and collaborate across Marketing, Creative, Sales and Customer Service to drive member acquisition, activation and long-term loyalty at scale. Identify performance gaps across campaigns and flows (drop-offs, low engagement, fatigue) and recommend data-driven optimizations.
Enterprise Field Marketing Manager Nutanix IncEnterprise Field Marketing ManagerDallas, TX$88,000–$175,200 / yearExecution: Coordinate and manage all industry and regional events, including seminars, webinars, executive conferences & roundtables, tradeshows, and networking events, as well as developing pre and post event plans. Nutanix is hiring an experienced Field Marketing Manager to join our Enterprise Field Marketing team, supporting our Enterprise sales team with strategic demand generation programs.
Enterprise Field Marketing Manager NutanixEnterprise Field Marketing ManagerDallas, TexasField Marketing Manager Nutanix is hiring an experienced Field Marketing Manager to join our Enterprise Field Marketing team, supporting our Enterprise sales team with strategic demand generation programs. Execution: Coordinate and manage all industry and regional events, including seminars, webinars, executive conferences & roundtables, tradeshows, and networking events, as well as developing pre and post event plans.
Field Marketing Manager, Bloom Beverage - Dallas Woodbolt Distribution LLCField Marketing Manager, Bloom Beverage - DallasDallas, TXThe company's disruptive and innovative products compete in the Functional Beverage and Active Nutrition segments, under three consumer-loved brands: C4 (one of the fastest-growing energy drink brands in the United States and the #1 selling global pre-workout brand), XTEND (the #1 post-workout recovery brand in the United States), and Cellucor (an award-winning sports nutrition brand created in 2002). Since its founding 20 years ago, Nutrabolt has set out to meet the discerning needs of performance athletes and fitness enthusiasts, while appealing beyond this core group to include consumers around the globe who are making healthy, active living a daily priority.
Product Marketing Manager Oscar HealthProduct Marketing ManagerDallas, TXRemote$105,818–$138,886 / yearServe as a Strategic Domain Expert: Act as the primary marketing point of contact; proactively identifying market needs and representing the "Voice of the customer" in cross-functional forums to ensure product developments align with member lifestyle goals. This role has a unique position within Insurance Marketing sitting at the intersection of Insurance Plan Design and Tech Innovation, serving as a dedicated expert who works across the lifecycle to champion the customer and drive growth through delivering internally and externally-facing products and experiences to market.
Senior Marketing Manager - 100% Remote Converge Technology Solutions, Corp.Senior Marketing Manager - 100% RemoteDallas, TXRemoteJob Summary: The Senior Marketing Manager will be a core member of Pellera's marketing team, responsible for positioning, messaging, and go to market strategy across Pellera's solution's suite. This role bridges product, sales, and customer teams to ensure our solutions are clearly differentiated, easy to understand, and consistently represented across every touchpoint.
NewMarketing Manager: Lead Homebuyer Campaigns & Growth D.R. HortonMarketing Manager: Lead Homebuyer Campaigns & GrowthArlington, TXThis role involves planning and implementing marketing initiatives that enhance home sales and brand visibility. You will manage digital and traditional marketing operations and collaborate with various teams to align business objectives.
Global Events Marketing Manager Imprimis GroupGlobal Events Marketing ManagerIrving, TXImprimis Group is seeking a Global Events Marketing Manager to support a global client with their marketing strategy and execution of high-profile global events across multiple regions and audiences. This individual will serve as a key liaison between stakeholders, event leaders, marketing teams, and creative partners to develop compelling campaigns that drive engagement and event registrations.
Digital Marketing Manager Haggar Clothing Co.Digital Marketing ManagerFarmers Branch, TXPosition Overview: The Digital Marketing Manager - Apparel is responsible for account level strategy development, delivery and execution of digital marketing campaigns that launch new products, drive traffic to retailer websites & stores, and acquire new customers for our family of owned & licensed brands. Essential Role Functions: Build relationships with large retail accounts & retail media networks (including Amazon Advertising, Criteo Retail Media, Kohl's Media Network, Macy's Media Network, Roundel, & Walmart Connect) to execute RAA's digital marketing objectives and sales targets.
NewSr Marketing Manager, Toptracer Topgolf Payroll ServicesSr Marketing Manager, ToptracerFort Worth, TXLead Creative Development & Oversight – Lead the creative process from brief to final delivery, partnering with internal teams and agencies to produce brand‑aligned creative assets across campaigns, content, events, and product launches. Drive Cross‑Functional Collaboration – Partner closely with product, sales, and leadership teams to ensure marketing strategies align with business priorities and campaign messaging accurately reflects how Toptracer technology improves the game.
Marketing Manager 2 Judit IncMarketing Manager 2Plano, TXUse sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends. The main function of a marketing manager is to lead the research market conditions in local, regional, or national areas to determine potential sales of a product or service.