What the Role Entails:- Lead multi-channel campaigns with an emphasis on earned media, cultural storytelling, and social/digital engagement- Collaborate within IATs, working alongside creative, paid media, influencer, and experiential partners- Oversee campaign launches from start to finish inclusive of planning, event/activation production, management of talent partner(s), and development of media materials and social briefs- Ability to turn ideas into workable plans and presentations via decks- Build trusted relationships with senior clients, offering strategic POVs and counsel- Ensure programs are rooted in insights and measured against KPIs- Manage diverse internal teams and SMEs with clarity and organization- Lead by providing mentorship, fostering growth and innovationWho You Are:- Must have a strong passion for lifestyle and beauty brands, with a sharp awareness of emerging cultural and consumer trends- Proven experience executing successful campaigns that generated earned media, drove social engagement, and made a cultural impact- An expert in navigating Integrated Agency Teams, juggling multiple workstreams, and managing multiple clients- A strategic thinker with strong instincts for what drives earned media and social buzz- Strong ability to remain nimble and counsel clients through conflict- Aptitude for financial analysis- Confident working with senior clients and leading large teams- A natural leader with strong presentation skills who pays attention to detail- Sharp writing skills and a creative mindset- Commitment and dedication to the agency's success as well as individual careerBasic Qualifications:- At least 8-10 years†experience in agency, PR/Communications space- Experienced in leading account teams and integrated Media Strategy, ideally within the consumer or CPG industry- Bachelorâ€s Degree in Communications, Business Management, or related fieldSalary range: $125,000 USD – $165,000 USDWhere an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employeeâ€s/applicantâ€s background, pertinent experience, and qualifications. As Vice President, you will be responsible for leading day-to-day business and spearheading high-profile, award-worthy, earned-driven integrated campaigns for two of some of our top clients including Nespresso & Unilever W&C brands.