ABOUT THE JOB: The Paid Media Specialist supports the execution, optimization, and scaling of WillScot's paid media programs, with a focus on driving qualified lead generation and revenue growth through paid search and social advertising channels, including Google Ads, Microsoft (Bing) Ads, LinkedIn, Meta, and other emerging digital platforms. Familiarity with digital advertising platforms and marketing technology tools, including Google Ads, Microsoft Advertising (Bing), LinkedIn, Meta, programmatic advertising platforms, CRM systems, and audience targeting solutions such as Demandbase preferred.