Reporting directly to the Plant Manager, this position serves as a key internal liaison between Inside Sales, Outside Sales, Production, Purchasing, Engineering, Quality, and Logistics/Shipping, ensuring business requirements are effectively translated into executable production, material, packaging, and fulfillment plans. Lead and coordinate operational feasibility studies for new products, SKUs, packaging configurations, promotions, and product changes, considering manufacturing capability, capacity, materials, quality, packaging, lead times, and logistics.