Reporting to the EVP, Chief Marketing & Growth Officer, this leader serves on the Marketing leadership team and works across Digital/Ecommerce, Merchandising, Retail Operations, Technology, Finance, and Data Science & Analytics to build and execute an integrated customer growth strategy across stores and digital channels. The Vice President partners closely with FP&A and Data Science & Analytics to establish rigorous customer growth measurement, translate insights into growth and investment decisions, and evaluate performance through incrementality, customer lifetime value, acquisition economics, and other relevant measures.