In this role, the Manager will be responsible for both the end‑to‑end execution of loyalty campaigns, rewards, offers, and sweepstakes, including campaign setup, testing, execution, communication, reporting, and optimization as well as the day‑to‑day operations of the FLX Membership program, including development of program rules and requirements, roadmap development, reporting, training, and other tasks as assigned. The Manager will play a critical role in campaign planning, ensuring loyalty initiatives ladder up to broader quarterly and enterprise marketing priorities, and will act as a strategic consultant to cross‑functional partners, guiding them on program capabilities, best practices, and business objectives.