This role is responsible for cultivating client relationships, identifying new business opportunities within the consumer health (OTC/CPG/self-care) vertical, achieving revenue targets and growth projections, identifying new market opportunities, maximizing the go-to-market (GTM) sales pipeline, and creating a roadmap for sales expansion. This leader must possess a deep understanding of consumer packaged goods (CPG), modern digital media, market trends, the competitive landscape, and customer needs and buying pain points to develop a robust strategy that fuels sales growth.