The Art Director helps plan and execute the art, design and other visual elements of effective direct marketing materials for a portfolio of higher education clients, including direct mail, marketing collateral, digital/social media display ads, email, landing pages and various client support materials, while ensuring overall production quality and effectiveness. Understand, embrace and integrate clients' brand (graphics and otherwise) in order to create and execute art, design and other direct marketing materials (mail, freemiums, email, webpages, social media display ads and more) to meet client objectives.