Overland Park, Kansas30+ days ago
Develop and execute the lead generation plan for the Term Life division and ensure that the plan maximizes SelectQuote profitability, manages lead generation costs within budgeted goals, and returns the greatest ROI on the marketing investment. Currently, lead generation for the Term Life division comes from a diversified mix of TV, Streaming video, Radio, Podcast, Influencer, Affiliate and internally generated leads with a continual focus on further diversification and expansion.