marketing platforms, CRM, ecommerce, internal systems); Conduct audits of existing BI and reporting setups, assessing data quality, tooling, processes and overall data maturity; Collaborate closely with client- and in-house teams to guide them on best practices for data collection, modelling and visualisation; Enable and onboard clients on their dashboards and reports, ensuring stakeholders understand, adopt and use them to drive decisions; Continuously identify opportunities to improve and automate reporting, streamlining recurring analysis and freeing up time for insight-driven work. Lead and facilitate discovery workshops with clients to understand their business model, stakeholders, KPIs and reporting needs; Work with the team Lead in guiding and mentoring the team and department; Translate business questions into clear BI requirements, data models and dashboard concepts; Design, prototype and build dashboards that serve both management and specialist users, ensuring they are intuitive, insightful and actionable; Set up, validate and maintain data integrations from multiple sources (e.g.