Drive cross-functional alignment as the central coordination point across business teams, engineering, product, Global Commercial Strategy and Operations (GCSO), the MSA Leadership and field stakeholders - gathering inputs, reconciling competing perspectives, and building consensus on segmentation decisions and tradeoffs. Own and evolve the Segmentation framework that underpins coverage, capacity, and resource-allocation decisions, synthesizing strategic direction, market insights, investment priorities, and field feedback into a scalable, actionable model that stays aligned to business strategy and operationally viable for Sales Planning.