Commerce City, Colorado16 days ago
Demand Generation & Growth: Own lead generation across digital, outbound, partner, and channel marketing; implement and optimize key marketing systems (website, CRM integrations, email automation, analytics); set KPIs, track ROI, and optimize performance; build campaigns targeting utilities, industrials, EPCs, distributors, renewable developers, and service providers.• Brand & Digital Marketing: Oversee and optimize website, messaging, and UX to position the company as an industry leader; manage SEO, content marketing, social media, and paid campaigns; develop product and technical content (case studies, sales enablement, landing pages, video, etc.).• Vendor & Partner Management: Manage digital agencies, creative partners, SEO firms, and freelancers; negotiate contracts, evaluate performance, and ensure vendors deliver high-impact results on budget; build a reliable, scalable vendor ecosystem to operate with a lean internal team.• Qualifications:• Required: Bachelor's degree in marketing, communications, or related field; 7–12+ years of marketing experience, preferably in B2B, industrial, manufacturing, electrical, or technical fields; proven success leading marketing strategy in a high-growth or challenger brand environment; demonstrated ability to scale demand generation programs from the ground up; strong experience managing third-party vendors/agencies; highly analytical and comfortable with performance marketing KPIs; experience running lean teams and budgets; exceptional communication, critical thinking, and problem-solving skills; hands-on ability to execute.•