Alpharetta, GA30+ days ago
College degree in Marketing / Business, MBA preferred 10+ years of professional experience in high volume direct mail, commercial print, or related applications 7+ years of experience in marketing, sales, strategy, market development or business development Digital printing and/or analog production experience, with knowledge of whole ecosystem to some extent (media, workflow, presses, finishing) Account management or marketing operations experience desirable Superior communication skills, both written and verbal Proven track record of success developing and executing new business strategies in complex business environments with a global scope Excellent influencing, consensus building, and conflict-resolution skills. Responsibilities Define segment strategy and execution plan Identify market opportunities and requirements to deliver on those opportunities Participates/lead ground planning exercises to prioritize segments, geographies and customers Create business development plans for existing or new customers to find growth opportunities Build businesses cases for new investments Drive promotion and awareness of HP in the market Support tradeshows, open houses, and customer product demonstrations Conduct market research.