The primary purpose of this position is to serve as Deputy Chief, Marketing Director at a major command (MAJCOM) with responsibility for directing all marketing activities under the Total Force (TF) Recruiting charter for the United States Air Force (USAF) components (comprised of Regular Air Force Recruiting (RegAF), Air Force Reserve (AFR) Recruiting, Air National Guard (ANG) Recruiting and Retention, US Air Force Academy, AF Reserve Officer Training Corps,) and the United States Space Force (USSF), sharing with the Chief, Marketing Director the full scope of responsibility for directing the activities of the MAJCOM and, in the chiefs absence, possesses the same authority and prerogatives. Examples of specialized experience includes providing comprehensive oversight of brand and recruiting initiatives, formulating the policies, procedures, and work plans necessary to drive organization-wide marketing investments, developing goals and objectives that integrate the marketing mission across the scope of the organization, and serving as the point of contact for all high-level tasks, briefings, and objectives.