12+ years of experience spanning the following areas: Progressive sales leadership experience in industrial sewing machines, garment technology, industrial printing, or related industrial equipment and technology; Experience leading a national sales organization across multiple markets, customer segments, and distribution channels, including distributors, dealers, OEMs, and direct end users; Experience developing and executing strategic sales plans that drive sustainable revenue growth, market expansion, and profitability; Experience meeting or exceeding multi-million-dollar sales and profit objectives; Experience leading, developing, and coaching high-performing sales teams while building organizational capability and succession. This position provides leadership for Regional Sales Managers, Technical Sales Specialists, Product Managers, and other sales personnel while fostering collaboration across Operations, Finance, Customer Service, Product Management, and global business partners.