In 2007, the Company pioneered the single-family build-to-rent business, eventually leading to the 2012 launch of SimplyHome, which builds, leases, and manages both new and recently constructed single-family homes, townhomes, and multi-family projects. Camillo Companies is a vertically integrated operation consisting of four primary entities, including Retail ( Legend Homes ), Residences ( SimplyHome ), Land Development ( Academy Development ), and Maintenance ( LCI Services ).