Under general supervision, the Sales Associate will sell lighting products and services offered by Lightstyles to current and new customers (i.e., homeowners, architects, builders, designers, contractors, and electricians) and in doing so achieve sales goals and provide excellent customer service. Reasoning Ability: Uses common sense and strong analytical skills along with a strong mechanical aptitude to fulfill job requirements and carry out instructions, evaluate information and protect the Company from liability; capable of applying problem solving techniques and dealing with problems involving several variables; attentive to accuracy and detail; ethical.