Woodstock, VT30+ days ago
You will roll out UTM-tagged links across every surface (email, paid social, geo-fencing, display, organic, referral, MDU canvassers, and printed flyers/door hangers via QR codes), wire up GA4 + GTM properly across the brand sites, stamp the originating UTM tuple onto the Gaiia account at signup, build a CAC dashboard that reports digital + print + canvasser CAC by channel and cohort, ship a small internal tool that lets marketing mint per-batch QR / short URLs for flyers and reps, and post a weekly automated marketing report to Slack #sales and #finance. Mac Mountain owns, operates, or provides select broadband services for a growing portfolio of regional fiber-broadband ISPs across the Northeast — GWI (Maine), LymeFiber, NWFX, DVFiber, Maple Broadband, Islesboro, as well as national partnerships through Halo Fiber and Blueprint Broadband — and has an operating subsidiary called LightCraft which acts as a shared-services platform (including a Concierge white-glove offering for helping broadband customers set up their tvs and IoT devices).