Oversee day-to-day execution of national/DTC media by managing and reviewing the work of external agency partners responsible for campaign setup, creative trafficking, activation, measurement, and optimization across paid media channels. The Media Coordinator, National/DTC Media supports the planning, execution, and optimization of paid media campaigns across national and direct-to-consumer channels (e.g., digital/programmatic CTV/OLV, display, paid social, and search).