p>Job Summary: The AVP, Response Marketing owns and leads the strategic development and execution of integrated non-digital direct response efforts (Direct Mail, Radio, DRTV, Print) that generate multi-million dollars annually, driving direct donor acquisition, retention, and engagement while strengthening the pipeline across all fundraising channels while leading a team of Response Marketing professionals. To fulfill this mission, the Society funds cutting-edge research, drives change through advocacy, facilitates professional education, collaborates with MS organizations around the world, and provides programs and services designed to help people with MS and their families move their lives forward.