KEY DUTIES AND RESPONSIBILITIES: Lead all influencer campaigns (both planned and ad hoc) for 7-Eleven, Slurpee, Speedway and Laredo Taco Company brands, including: lead calls with agencies, write creative briefs based on business priorities, work with agencies and vendors to vet and approve influencer and partner selection, concepts, and content on behalf of the brand, follow up with agencies and vendors 2 weeks after live date for all reporting metrics and continually keep internal tracker updated to quantify EOY totals, and present influencer reporting to cross-functional teams. Lead vendor partner amplification plans, including: criteria for vendor program participation, strategy and recommended plan/approach, manage ongoing conversations with vendors, guide vendor shoots with watchouts and recommended approach for 7E amplification, review all content and share with internal team for approvals, communicate plans with operations and larger marketing team for awareness and/or amplification across owned channels.