Paid media & digital campaigns: Plan, launch, and optimize paid campaigns across Google Ads, LinkedIn Campaign Manager, and other platforms in support of demand generation, product launches, content promotion, webinars, events, partner marketing, and account-based marketing (ABM). Demand generation & email: Build, deploy, and optimize multichannel programs and email campaigns, including newsletters, content promotion, event invitations, lead nurture, lifecycle, and re-engagement workflows, for enterprise security buyers, technical practitioners, and developers.