Director of Business Development
Aurora Behavioral Health System
Location: Arizona
Employment Type: Full-Time
Department: Business Development & Marketing
To inspire hope and wellness in every patient through exceptional individualized care.
To be the leading integrated behavioral healthcare system in Arizona.
Aurora Behavioral Health System is seeking an experienced, strategic, and results-driven Director of Business Development to lead referral development, market growth, and business expansion initiatives across our continuum of behavioral healthcare services.
The Director of Business Development is responsible for developing and maintaining key referral relationships, identifying growth opportunities, driving strategic marketing initiatives, and leading a team of Business Development Representatives. This leader will leverage market intelligence, analytics, and relationship management strategies to increase referrals, strengthen community partnerships, and support organizational growth objectives.
The ideal candidate is a collaborative healthcare business development professional with strong behavioral health market knowledge, exceptional leadership skills, and a proven ability to translate market insights into measurable results.
Essential Responsibilities
Strategic Growth & Business Development
- Develop and execute comprehensive business development strategies to increase referrals and expand market presence.
- Identify, cultivate, and maintain relationships with hospitals, healthcare providers, treatment facilities, physicians, community organizations, payers, and referral partners.
- Research market trends, competitive activity, and emerging opportunities to inform strategic decision-making.
- Translate market intelligence, data analytics, and referral trends into actionable growth initiatives.
- Identify and evaluate potential new service lines, business opportunities, and revenue-generating initiatives.
Leadership & Team Management
- Provide leadership, coaching, accountability, and professional development to Business Development and Marketing team members.
- Establish performance goals, metrics, and reporting standards for field liaison activities.
- Ensure staff are trained in professional sales techniques, Aurora service offerings, CRM utilization, and referral tracking processes.
- Foster a culture of collaboration, accountability, and continuous improvement.
Marketing & Community Engagement
- Develop and oversee annual marketing and business development plans.
- Manage departmental budgets and marketing expenditures.
- Collaborate with clinical leadership to align business development efforts with organizational goals.
- Represent Aurora Behavioral Health System through professional presentations, community outreach events, conferences, and educational programs.
- Host and support community engagement events, CEU opportunities, educational seminars, and networking initiatives.
- Oversee development and maintenance of organization websites, digital marketing strategies, and promotional materials.
- Ensure new referral sources receive effective onboarding and orientation to Aurora services.
- Maintain comprehensive referral source profiles and performance tracking data.
- Conduct facility tours and informational meetings with prospective partners and referral sources.
- Cultivate long-term strategic relationships that support sustainable growth.
- Serve as fiscal manager for the Business Development department.
- Monitor referral metrics and performance outcomes.
- Prepare and present regular reports on referral development activities and market performance.
- Perform additional duties as assigned.
- Bachelor's Degree in Business, Marketing, Healthcare Administration, Communications, or a related field required.
- Master's Degree preferred.
- Minimum of five (5) years of experience leading business development, physician relations, healthcare marketing, or referral development teams.
- Demonstrated success managing field liaisons, outreach representatives, or business development professionals.
- Experience in behavioral healthcare, hospital services, healthcare services, or related healthcare environments strongly preferred.
- Proven experience with:
- Market research and competitive intelligence
- Data analytics and reporting
- Strategic planning and execution
- Digital marketing and website management
- Marketing collateral development
- Budget management
- Revenue growth initiatives
- Must be at least 21 years of age.
- Must possess a current negative TB test or medical clearance.
- Must meet qualifications for fingerprint clearance.
- Valid driver's license and reliable transportation required.
- Ability to travel throughout assigned service areas.
Successful candidates will demonstrate:
- Strategic Thinking
- Relationship Building
- Leadership & Team Development
- Healthcare Market Knowledge
- Communication & Presentation Skills
- Business Acumen
- Data-Driven Decision Making
- Customer Service Excellence
- Operational Excellence
- Change Management
Why Aurora Behavioral Health System?
At Aurora, we are committed to providing exceptional behavioral healthcare while fostering a culture of compassion, integrity, collaboration, and innovation. This position offers the opportunity to directly influence organizational growth while helping expand access to life-changing mental health services across Arizona.
If you are a motivated healthcare business development leader who is passionate about building partnerships and advancing behavioral healthcare, we encourage you to apply.
Aurora Behavioral Health System is an Equal Opportunity Employer.
Safety Sensitive Position: This position is designated as safety-sensitive. A safety-sensitive position refers to any role that ABHS reasonably believes could affect the safety or health of the employee, patients, or others. Regular and reliable attendance is required.
#INDHIGH
- Must be able to pass a drug screen and physical
- Must be eligible for a fingerprint clearance card