Working alongside analytics teams, you''ll help establish benchmarks, monitor performance across all surfaces where video is published (owned and operated, social, streaming), and develop a consistent cadence of reporting that gives editorial, product, and business stakeholders a reliable read on how our videos are landing with audiences. Drawing on research methods used by production studios and streaming networks, you''ll conduct research that can inform greenlight decisions - including concept testing, pilot testing, audience appetite studies, and competitive landscape analysis.