Process: 30-min intro with the CEO 72-hour take-home (analyze real user data, AI allowed if you share how you used it; design one retention intervention and the analytics to track it) 30-min review with the founders three references paid one-day work trial in the office offer. Your work is a cycle: pick a metric (churn, say), dig into the data, talk to users, watch how the product is used, choose an intervention, build it, test it, measure, repeat.