You will manage and improve the SDR motion, including onboarding and ramp for new hires, outbound calling effectiveness, multichannel outreach, connect rates, held-demo rates, lead scoring, and the SDR-to-AE handoff. This means regularly reviewing calls, demos, emails, and deal notes, and giving real-time feedback on discovery, urgency creation, demo quality, objection handling, market positioning, and CRM hygiene.