Social Media Manager / Communications Manager I MSU Careers DetailsSocial Media Manager / Communications Manager IEast Lansing, MichiganKowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Telecommunications, or Public Relations; one to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; or radio production; or computer programming/technology; experience managing content for social media channels; or an equivalent combination of education and experience. This role manages and grows all University Advancement channels, including Instagram, Facebook, X, LinkedIn, Threads, and emerging platforms, bringing the Spartan story to life for a global audience.
Social Media Manager / Communications Manager I MSU Internal Job Postings DetailsSocial Media Manager / Communications Manager IEast Lansing, MichiganKowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Telecommunications, or Public Relations; one to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; or radio production; or computer programming/technology; experience managing content for social media channels; or an equivalent combination of education and experience. This role manages and grows all University Advancement channels, including Instagram, Facebook, X, LinkedIn, Threads, and emerging platforms, bringing the Spartan story to life for a global audience.
Social Media Strategist Auto-Owners Insurance GroupSocial Media StrategistLansing, MIOur group of caring associates create financial security by helping individuals and businesses make a new start when a loss occurs. Monitor social media platforms for both Auto-Owners and our sponsorship partners and engage with followers who leave comments.
Social Media Associate Intern Stride, Inc.Social Media Associate InternLansing, MichiganSUMMARY: Help us create and test social media content, track what's working (and what's not), manage our posting schedule, and bring your own creative ideas to the table. Tallo is a career discovery and talent connection platform that helps nearly 2 million users-mostly students and early-career talent-explore what they're capable of.
Social Media Manager / Communications Manager I Michigan State UniversitySocial Media Manager / Communications Manager IEast Lansing, MIKowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Telecommunications, or Public Relations; one to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; or radio production; or computer programming/technology; experience managing content for social media channels; or an equivalent combination of education and experience. With a community of more than 550,000 alumni and over 100 alumni clubs and affinity groups worldwide, this position plays an important role in fostering connection, pride, and engagement across the Spartan network.
Social Media Strategist Auto-Owners Insurance CompanySocial Media StrategistLansing, MichiganOur group of caring associates create financial security by helping individuals and businesses make a new start when a loss occurs. Monitor social media platforms for both Auto-Owners and our sponsorship partners and engage with followers who leave comments.
US E-ES Lead, Paid Media Business Planning, One Paid Media Deloitte Touche Tohmatsu LtdUS E-ES Lead, Paid Media Business Planning, One Paid MediaLansing, MIPartnering with business marketing teams and Brand Strategy to translate go-to-market priorities into audience strategies, key performance indicator targets, channel roles, budget allocation, and flighting plans. The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.
NewDigital Media Specialist Güd MarketingDigital Media SpecialistLansing, MichiganAlternative Requirements (Education and Experience) : Bachelor’s Degree, or foreign equivalent, in Marketing, Advertising, Digital Media, Information Technology, or closely related fields, and 3 years of progressive post-baccalaureate work experience in digital marketing, or closely related field. Requirements (Education and Experience) : Master’s Degree, or foreign equivalent, in Marketing, Advertising, Digital Media, Information Technology, or closely related fields, and 1 year of progressive post-master’s work experience in digital marketing, or closely related field.
GRAY MEDIA TRAINING PROGRAM FALL ''''26 - WILX Gray Media IncGRAY MEDIA TRAINING PROGRAM FALL ''''26 - WILXLansing, MIThe portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. Grays additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
Paid Media Intern Stride, Inc.Paid Media InternLansing, MichiganRemoteCOMPENSATION & BENEFITS: Stride, Inc. considers a person's education, experience, and qualifications, as well as the position's work location, expected quality and quantity of work, required travel (if any), external market and internal value when determining a new employee's salary level. SUMMARY: Stride, Inc. is seeking digital marketing professional to help drive significant revenue growth across our lines of business including General Education and Private Education.
Media Ops & Analytics Intern Stride, Inc.Media Ops & Analytics InternLansing, MichiganRemoteDevelop forecast by day of spend and inquiry volume at the channel level Create series of daily, weekly, and monthly reports for paid media team using inputs from various data sources, including Adobe, Google, Bing, Meta, and more. SUMMARY: Stride, Inc. is seeking an up and coming marketing professional to support the director of Media Ops & Analytics and the paid media team in driving significant revenue growth across our lines of business, including Career Learning and General Education.
Director of Technology and Media Services Michigan Association of Superintendents and AdministratorsDirector of Technology and Media ServicesMI$120,000–$130,000 / yearIn alignment with the established policies and procedures of the East Lansing Public School District, the Director of Technology and Media Services is responsible for providing strategic leadership, planning, implementation, and management of the district's technology infrastructure, instructional technology, cybersecurity, data systems, and library/media services. The Director collaborates with district and building administrators, teachers, support staff, students, and community stakeholders to develop and maintain innovative, secure, and equitable technology and media services throughout the district.
Wharton Center Social Media Coordinator / Communications Coordinator MSU Careers DetailsWharton Center Social Media Coordinator / Communications CoordinatorEast Lansing, MichiganKnowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Communications, or Public Relations; up to six months of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; experience managing content for social media channels; or an equivalent combination of education and experience. one to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing.
Wharton Center Social Media Coordinator / Communications Coordinator MSU Internal Job Postings DetailsWharton Center Social Media Coordinator / Communications CoordinatorEast Lansing, MichiganKnowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Communications, or Public Relations; up to six months of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; experience managing content for social media channels; or an equivalent combination of education and experience. one to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing.
Wharton Center Social Media Coordinator / Communications Coordinator Michigan State UniversityWharton Center Social Media Coordinator / Communications CoordinatorEast Lansing, MIKnowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Communications, or Public Relations; up to six months of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; experience managing content for social media channels; or an equivalent combination of education and experience. one to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing.
Multi-Media Account Executive Townsquare Media IncMulti-Media Account ExecutiveLansing, MITownsquare is a media, entertainment, and digital marketing solutions company dedicated to serving small and mid-sized markets across the U.S. We own and operate 354 radio stations and more than 400 local websites across 74 markets-including trusted Lansing stations. At Townsquare Media Group, we're seeking experienced Account Executives who thrive in a fast-paced environment, love building relationships, and are motivated by helping local businesses succeed.
Marketing Intern Stride, Inc.Marketing InternLansing, MichiganSupports creating graphics and videos for Social Media Channels, submitting ideas for marketing toolkits, YouTube Content Creation and Strategy, and Webinar planning. Additionally, it would be a plus if candidates have experience with interviewing individuals, writing blog posts with SEO best practices in mind, and publishing content on WordPress websites.
NewMarketing Coordinator Northern Waters Casino ResortMarketing CoordinatorLansing, MIDesign visual campaigns, social media posts, online advertisements, marketing emails, blog posts, website content, search engine marketing, and mobile apps. Skills & QualificationsBachelor's degree in marketing or a related field and a minimum of 1 year of experience in marketing or casino host, or an equivalent combination of education and applicable experience.
Content Creator Intern Stride, Inc.Content Creator InternLansing, MichiganTallo is a career discovery and talent connection platform that helps nearly 2 million users-mostly students and early-career talent-explore what they're capable of. Mentorship- You'll be paired with a mentor, a manager, and have weekly team andone-on-onemeetings with our early talent development leader toprovidea robust support system.
NewRemote Travel Marketing Coordinator PrestigetravelpartnerRemote Travel Marketing CoordinatorLansing, MIRemoteKey Responsibilities• Assist clients with travel planning and trip coordination• Communicate with customers through digital platforms• Share travel content through social media and online channels• Build long-term relationships with travelersBenefits• Fully remote work environment• Flexible schedule• Ongoing training and mentorship• Opportunity to develop digital marketing skills• Supportive community and professional developmentWhat We're Looking For• Enjoy working independently• Comfortable using social media and digital tools• Strong communication skills• Interest in travel and online marketing• Open to learning and professional growth#J-18808-Ljbffr. In this role, you will assist clients with travel planning, communicate with customers through digital channels, and help create engaging travel content that inspires future trips.
MULTIMEDIA JOURNALIST (P/T) - WILX Gray Media IncMULTIMEDIA JOURNALIST (P/T) - WILXLansing, MIThe portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services.
NewBusiness Development Representative DewpointBusiness Development RepresentativeLansing, MI$50,000–$60,000 / yearOutbound Campaign Execution – Collaborating with Marketing, Business Development leadership, and strategic partners to design and execute targeted campaigns using AI-driven segmentation, social media analytics, and automation platforms to generate demand and expand market reach. DescriptionThe Business Development Representative (BDR) plays a critical role in driving Dewpoint's revenue growth by generating, attracting, and qualifying high-value sales leads.
The Office of Father and Paternal Engagement State of MichiganThe Office of Father and Paternal EngagementLansing, MIAt the time of internship, must be currently Pursuing or holding a degree in fields such as Social Work, Human Services, Education, Child Development, Sociology, Public Policy, or Non-Profit Management. Preferred Education: Currently enrolled in a Bachelor's degree program in Social Work, Human Services, Child Development, Sociology, Public Policy, Communications, or related fields.
Marketing & Communications Coordinator NIOWAVEMarketing & Communications CoordinatorLansing, MichiganUnderstands how to integrate into a new team/organization - appreciates the history of current state, know how and when to make suggestions, as well as using just the right pace to reach the improved future state. Demonstrates excellent organizational and project management skills complemented by strong computer literacy; excellent analytical skills and ability to critically interpret and use data effectively.
Mobile Learning, Community, and Career Readiness Specialist Stride, Inc.Mobile Learning, Community, and Career Readiness SpecialistLansing, MichiganThe mission of Michigan Great Lakes Virtual Academy (MGLVA) is to provide an exemplary, individualized, and engaging educational experience for students by incorporating school and community/family partnerships coupled with a rigorous curriculum and a data driven, student centered instructional model. The Specialist will support families in their region by helping onboard new families, coordinate and facilitate regional school events, create and promote outreach through social media, and support work based learning experiences.
NewCommunications & Marketing Manager/Coordinator Catholic Charities of Ingham, Eaton & Clinton CountiesCommunications & Marketing Manager/CoordinatorLansing, MIPosition: Communications & Marketing Manager/CoordinatorLocation: Lansing, MIJob Id: 333-63# of Openings: 1Job SummaryThe Communications & Marketing Manager/Coordinator leads the organization's marketing and communications efforts to elevate community awareness, strengthen donor engagement, and support program growth. This role is responsible for developing and executing strategic communications across multiple platforms, serving as a key liaison to media and the public, and supporting development initiatives through compelling storytelling and brand consistency.
Government watchdog/investigative reporter USA TODAY Co IncGovernment watchdog/investigative reporterLansing, MIThrough our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. The Lansing State Journal/lsj.com is looking for a reporter to cover local government and community issues in Greater Lansing, with an emphasis on the city of Lansing, Ingham County, related agencies and more than $1 billion in annual tax revenue.
Sales and Revenue Manager PeakMade Real EstateSales and Revenue ManagerEast Lansing, MichiganThis role develops and executes leasing strategies, leads the sales team, analyzes market trends, and partners with property and regional leadership to achieve occupancy, renewal, and revenue goals. Prepare leasing reports, performance updates, and action plans for leadership and ownership groups, tracking key metrics including occupancy, conversions, renewals, response times, and revenue trends.
Assistant Vice President-Engagement MSU Internal Job Postings DetailsAssistant Vice President-EngagementEast Lansing, MichiganProvide strategic design and direction in creating, implementing and enhancing MSU’s donor experience that encompasses donor engagement, recognition, gift stewardship and accountability, philanthropic communications, UA’s online presence, and the creation of events, programs, and relationship-building activities. Michigan State University seeks an experienced, creative and entrepreneurial leader for its Engagement team, integrating its marketing/communications, events, donor relations and stewardship functions with a futuristic eye toward building a best-in-class experience for MSU’s donors.
Assistant Vice President-Engagement MSU Careers DetailsAssistant Vice President-EngagementEast Lansing, MichiganProvide strategic design and direction in creating, implementing and enhancing MSU’s donor experience that encompasses donor engagement, recognition, gift stewardship and accountability, philanthropic communications, UA’s online presence, and the creation of events, programs, and relationship-building activities. Michigan State University seeks an experienced, creative and entrepreneurial leader for its Engagement team, integrating its marketing/communications, events, donor relations and stewardship functions with a futuristic eye toward building a best-in-class experience for MSU’s donors.
Vice President & General Manager Nexstar MediaVice President & General ManagerLansing, MichiganThe Vice President/General Manager will have full oversight over Nexstar’s operations of WLNS (CBS) and will oversee its operational agreements with Mission Broadcasting providing services to WLAJ (ABC/CW), as well as www.wlns.com and all other digital, mobile, and social media assets for the stations. In addition to having a proven track record of managing high-performing sales, and news teams, the successful candidate must be effective in collaborating with department heads, staff members and promoting teamwork within all areas of station operations.
Senior Data Analyst Stride, Inc.Senior Data AnalystLansing, MichiganThis role will collaborate closely within the Marketing Analytics team to design, build, and enhance the Marketing data infrastructure, and leverage advanced analytics and predictive modeling to deliver actionable insights that drive measurable business impact. · Engineer and validate model features to support advanced marketing analytics initiatives, including multi-touch attribution, marketing mix modeling, lead scoring, and customer lifetime value.
Assistant Vice President-Engagement Michigan State UniversityAssistant Vice President-EngagementEast Lansing, MIProvide strategic design and direction in creating, implementing and enhancing MSUs donor experience that encompasses donor engagement, recognition, gift stewardship and accountability, philanthropic communications, UAs online presence, and the creation of events, programs, and relationship-building activities. Michigan State University seeks an experienced, creative and entrepreneurial leader for its Engagement team, integrating its marketing/communications, events, donor relations and stewardship functions with a futuristic eye toward building a best-in-class experience for MSUs donors.
Vice President & General Manager Nexstar Media Group IncVice President & General ManagerLansing, MIThe Vice President/General Manager will have full oversight over Nexstar's operations of WLNS (CBS) and will oversee its operational agreements with Mission Broadcasting providing services to WLAJ (ABC/CW), as well as www.wlns.com and all other digital, mobile, and social media assets for the stations. In addition to having a proven track record of managing high-performing sales, and news teams, the successful candidate must be effective in collaborating with department heads, staff members and promoting teamwork within all areas of station operations.
NewTerritory Sales Manager - Michigan One11brandsTerritory Sales Manager - MichiganLansing, MIA accounts get weekly visits… B accounts get 2 visit per month… C accounts get 1 visit per month….).Follow a specific route to each outlet or account and incorporate all knowledge available (i.e. distributor rep call/delivery days, traffic patterns, etc.) to best ensure maximum efficiency and impact. What You'll Need Bachelor's degree plus 3 years of CPG sales experience reflecting increasing levels of responsibility; OR High school diploma or State-issued equivalency certificate plus 7 years of CPG sales experience reflecting increasing levels of responsibility.
Senior Regional Social Manager Disc ReplaySenior Regional Social ManagerLansing, MI$50,000–$60,000This role will manage Disc Replay’s national social accounts across platforms including Facebook, Instagram, TikTok, and YouTube , while also producing content for select individual store locations and collaborating with other Regional Social Media Managers to ensure a consistent, cohesive brand ecosystem across all markets. Disc Replay is seeking a creative, energetic, and highly organized Senior Regional Social Manager to lead the execution of our national social media presence while also supporting local store content .
Section 8 Apartment Leasing Agent InterSolutionsSection 8 Apartment Leasing AgentLansing, MI$16–$19 / hourAs a Leasing Professional, you ll play a key role in creating an outstanding living experience for both current and prospective residents. InterSolutions has exciting opportunities for apartment leasing professionals with Low Income Housing Tax Credit (LIHTC) experience!
Specialist - Outreach-Fixed Term Outreach-Fixed TermSpecialist - Outreach-Fixed TermEast Lansing, MichiganThe program director will be responsible for overseeing and managing multiple aspects of the Online Master’s Program in Strategic Communication, including: recruiting and admitting qualified students, advising students during their time in the online program, engaging alumni and nurturing industry alliances and partnerships, working with an advisory committee to revise and maintain a competitive and relevant curriculum, recruiting, managing, and evaluating faculty to ensure high-quality instruction, overseeing program marketing, and managing program budget. All applicants will be asked to sign an authorization and release, which authorizes the University to contact the candidate’s current and former employers, for a period of 7 years prior to the date of application, related to any pending investigations, findings of responsibility and/or sanctions related to professional misconduct.
Talent Acquisition Specialist I Jackson National Life Insurance CoTalent Acquisition Specialist ILansing, MIResponsibilities include providing high-level client service to key stakeholders in an effort to identify, attract and evaluate both active and passive candidates for entry and mid-level positions. Performs full-life cycle recruiting responsibilities which include: sourcing, screening, interviewing, evaluating and hiring potential candidates for entry and mid-level positions.
NewSales & Business Development Intern SharpStakesSales & Business Development InternLansing, MIWe're a cutting-edge research tool designed to make sports betting easy, fun, and transparent. This part-time role lets you work in an exciting startup environment at the intersection of sports, data, and business.
Human Resources Summer Intern Stride, Inc.Human Resources Summer InternLansing, MichiganRemoteThis position is remote and open to residents of the 50 states, D.C. COMPENSATION & BENEFITS: Stride, Inc. considers a person's education, experience, and qualifications, as well as the position's work location, expected quality and quantity of work, required travel (if any), external market and internal value when determining a new employee's salary level. Essential functions may vary from administrative, clerical and support level work to more hands-on tactical work as determined by team needs.
Internship / SSB / IOD / Cyber Section West / NCMEC / Lansing State of MichiganInternship / SSB / IOD / Cyber Section West / NCMEC / LansingLansing, MIThe task force includes over 50 federal, state, and local law enforcement agencies who work together to investigate offenders who use the internet, online communication systems, or computer technology to sexually exploit children. The Michigan State Police (MSP) is a full-service policing agency with statewide jurisdiction, providing over 60 different services either directly to Michigan residents or in support of other law enforcement agencies.
Sales Development Representative Camping WorldSales Development RepresentativeChelsea, MichiganThe pay range for this role considers several factors in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. Employ various strategies to generate appointments and drive traffic by meeting departmental activity targets utilizing outbound calls, online inquiries, and other lead-generation techniques.
Technical Aide Michigan State UniversityTechnical AideEast Lansing, MIThe ideal candidate will possess a proven track record of working in a fast-paced environment to shoot, edit, and post engaging and authentic short-form content that grows digital audiences and drives dialogue. The Digital Content Creator works across functional areas within WKAR to research, produce, and publish online content-including text, images, and videos-for various digital platforms.
NewMarketing Manager Blake FarmsMarketing ManagerLansing, MISupport Events, Promotions & Channel Execution: Help coordinate marketing for events, activations, and seasonal campaigns; assist with deployment of email, SMS, web, paid media (with external partners), and social scheduling—maintaining consistency in messaging and timingRun the Marketing Operation: Manage project tracking, intake processes, and workflows; identify ways to improve efficiency and reduce last-minute work; monitor campaign performance and support post-campaign reporting. Job SummaryBlake's Orchard & Cider Mill (BOCM) is hiring a Marketing Manager to support the Marketing team in the day-to-day execution and completion of marketing campaigns, events, and promotions—while also playing a meaningful creative role in shaping how the Blake's brand story is told.
Remote Recruiter - Earn Per Placement RecXchangeRemote Recruiter - Earn Per PlacementLansing, MichiganRemote$3,000–$11,000 / monthRecXchange gives you access to real job roles and lets you earn by simply introducing candidates. Want to earn online without selling, coding, or creating content? .
Parent Ambassador - Special Part - Time Ingham County MichiganParent Ambassador - Special Part - TimeLansing, MIPhysical Conditions: This position requires the ability to sit, stand, walk, traverse, climb, balance, twist, bend, stoop/crouch, squat, kneel, crawl, lift, carry, push, pull, reach, grasp, handle, pinch, type, endure repetitive movements of the wrists, hands or fingers. Parents are a vital partner in the collaborative efforts of the Region 7 Perinatal Quality Collaborative to ensure that birthing people and babies are healthy and thriving in Clinton, Eaton, and Ingham Counties.
Assistant Principal Lansing School DistrictAssistant PrincipalLansing, MichiganThe Lansing School District serves over 10,000 PreK-12 students across 25 school buildings in the increasingly diverse urban community of Lansing, MI. We are unique compared to other districts because of the wide variety of exciting and innovative educational options from which families and staff members can choose.
Principal Lansing School DistrictPrincipalLansing, MichiganThe Lansing School District serves over 10,000 PreK-12 students across 25 school buildings in the increasingly diverse urban community of Lansing, MI. We are unique compared to other districts because of the wide variety of exciting and innovative educational options from which families and staff members can choose.
Senior Public Engagement and Communications Specialist HNTB CorpSenior Public Engagement and Communications SpecialistEast Lansing, MIThe Senior Public Engagement and Communications Specialist will lead stakeholder and community engagement efforts, support the planning and facilitation of public meetings and workshops, and coordinate closely with clients and multidisciplinary project teams, including planning, environmental, and engineering staff, to ensure alignment with project goals, schedules, and technical work. What You'll Do: Develops and helps implement effective dissemination of outreach materials, facts and information on project messaging and supports client activities to stakeholders according to the public outreach plan including external agencies, associations, and news organizations using print, periodicals, radio, social and/or visual communication media.