Key ResponsibilitiesStrategic Leadership & Revenue GrowthDevelop and implement integrated sales strategies aligned with company objectives to drive new business acquisition, customer retention, and account expansionIdentify and capitalize on new market opportunities domestically and internationally while maximizing wallet share within existing accountsLeverage customer insights, market research, and competitive analysis to refine strategies targeting key demographics and growth opportunitiesCollaborate with Marketing to design and execute campaigns for both new customer acquisition and existing customer loyaltyCreate tailored solutions that meet evolving customer needs and strengthen long-term partnershipsTeam Management & DevelopmentLead, mentor, and manage salespeople responsible for both new business and account management functionsConduct regular 1:1 meetings to support individual growth, performance, and skill developmentFoster a culture of accountability, high performance, and customer-focused sellingAssess team strengths and implement development plans to build a best-in-class sales organizationMarket Expansion & Customer Relationship ManagementBuild and maintain deep relationships with key stakeholders, decision-makers, and industry partners across prospect and client accountsConduct regular strategic check‑ins with key customers to assess satisfaction, identify needs, and uncover cross-sell and upsell opportunitiesRepresent the company at industry events, competitor shows, and networking opportunities to drive both new business and reinforce customer loyaltyEstablish and nurture strategic partnerships that accelerate market penetration and revenue growthStay ahead of industry trends and market dynamics to proactively adjust sales strategiesSales Operations & Performance ManagementOversee accuracy and pacing of the sales pipeline, budgets, and CRM data management (Salesforce preferred) across all sales functionsDevelop and execute growth strategies across diverse product categories and market segmentsPrepare detailed reports on retention metrics, new business performance, ROI, and overall sales effectivenessMonitor and manage team performance, ensuring alignment with revenue goals and strategic prioritiesQualificationsBachelor's degree in Business, Marketing, or equivalent experience7+ years of B2B sales experience spanning business development, account management, and team leadership, ideally in media, sponsorship, or B2B events, with proven revenue achievementDemonstrated success in exceeding revenue targets through both new business acquisition and existing account growthExpertise in the full customer lifecycle, including prospecting, commercial marketing, retention strategies, cross‑selling, and upsellingAdvanced proficiency in CRM systems (Salesforce preferred) for pipeline management and account trackingStrong leadership, communication, negotiation, and presentation skillsHighly organized with excellent time management and prioritization abilitiesAbility to excel in fast‑paced environments while balancing immediate wins with long‑term relationship buildingWillingness to travel up to 50% for client meetings, events, and relationship‑building activitiesAdditional InformationWe believe that great things happen when people connect face‑to‑face. Informa.comOur benefits include:Great community: a welcoming culture with in‑person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environmentBroader impact: take up to four days per year to volunteer, with charity match funding available tooCareer opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on‑demand access to thousands of courses on LinkedIn Learning.