Other Skills Required: Time Management, Critical Analysis, Problem-solving, Computerized Systems, Organizational, Communication, Negotiation, Interpersonal, Attention to Detail, Ability to work in diverse and fast-paced environments or flexible to changing directions, Ability to conduct presentations, maintain professional communication and build a rapport with our distribution contacts. To perform this job successfully, an individual must be able to perform each essential function satisfactorily to include but not limited to: Develop and execute a strategic sales plan to achieve sales targets, design wins and expand our customer base in Southern California and outlying areas.