European Wax Center® is a leading beauty lifestyle brand franchise that was founded in 2004 by the Coba brothers, offering guests a full suite of waxing services, as well as a proprietary line of beauty products in the skincare, body, and brow categories. EWC provides guests with a modern environment for a comfortable and luxurious experience, which is focused on EWC’s vision of Revealing Beautiful Skin®, through exceptional services by professionally trained and certified waxing experts.