Own AI/GenAI/Agentic Strategy & Adoption - Set the strategy for where and how AI, GenAI, and agentic capabilities get embedded into the engagements product roadmap and operating model; hold the team accountable for applying these tools in delivery, and advise clients directly on AI-driven product opportunities and risk. Direct Product Lifecycle Execution - Own accountability for the full product lifecycle across an engagement, including ideation, definition, and delivery, balancing innovation, feasibility, and business impact across multiple concurrent workstreams.