Key AccountabilitiesBuild an organizational climate that attracts, engages, and develops team membersDrive aligned channel priorities with broader Sales, Marketing, Product, Finance, and corporate objectivesEnsure achievement of department revenue goals, KPIs, and strategic channel objectivesResolve critical matters impacting channel/vertical sales, partner performance, distribution, and customer experienceEnsure positive customer and channel partner sales experiencesMaximize distribution through effective territory planning, partner engagement, and market coverage analysisPrimary ResponsibilitiesLead the development, socialization, and execution of channel strategy across internal stakeholders, external sales teams, and channel partners and partner cross-functionally to ensure channel starter is supported by appropriate tools, programs, inventory planning, training and market activationOversee channel distribution strategies to maximize coverage, growth, partner performance, and market opportunityDesign and assign channel, financial, activity, KPI, and strategic goals for the teamLead the assessment, development, and execution of channel partner training to improve sales effectiveness, product knowledge, compliance, and customer experienceMonitor channel performance, market trends, competitive activity, partner productivity, and distribution effectiveness; recommend countermeasures as neededPrepare corporate reporting on sales performance, KPI progress, partner engagement, market insights, and strategic initiativesEnsure department execution of P&L responsibilities, expense reduction initiatives, channel partner compliance, and participant payouts aligned to the sales incentive planIdentify expansion opportunities in existing and emerging markets, including underserved territories, new partner opportunities, and product placement gapsCore Functional CompetenciesTerritory / Account Management – Effectively manage territory and accounts within the territory effectivelyChannel Partner Support – Be a trusted advisor to channel partners – understanding their business and markets and provide support to successfully promote and sell YCA's productsRelationship Building and Management (Sales) – Quickly connect with prospective channel partners and maintain relationshipsSales Planning – Plan and manage sales activitiesConsultative Sales Skills – Ability to alleviate channel partner's pain points and recommend products and services that meet channel partners' needsQualificationsIdealBudget managementProficiency with office productivity softwareDemonstrated success working in a highly matrixed organizationTravel up to 30%: includes some nights and weekendsProficiency with CRM systemsPreferred7+ years sales management experienceBachelor's degreePeople ManagementExperience in the music/sound industryExperience and proficiency with Salesforce.comAnalytical software experience (Tableau or equivalent)CompensationThe hiring range for this position is $137,000 - $155,000 annually + bonus. Corporate Office: 6600 Orangethorpe Ave, Buena Park, CA 90620, USAPurpose of RoleLead the development and execution of channel strategy to drive revenue growth, optimizing distribution, expanding market opportunity, and ensuring the sales team attains annual sales objectives and quotas.