div>The Senior Director of Product Marketing & Customer Insights is both a strategic architect and a commercial operator: setting the narrative for a growing portfolio of AI and data products, owning the research infrastructure that informs product and go-to-market decisions, and equipping commercial teams to compete and win in enterprise and R&D-intensive markets.
As Wiley builds out its AI and Data Analytics marketing organisation, this role sits at the centre of that effort - responsible for ensuring that what Wiley builds, how it is positioned, and how it is sold is grounded in rigorous market understanding and genuine customer insight.
The Senior Manager will assign and manage freelancer copywriters, as well as produce, edit, and fact‑check high‑quality marketing copy, ensuring accuracy, consistency, and alignment with brand voice. The position collaborates closely with Marketing, Communications, Digital Experience, and Programming teams, and guides freelance writers to deliver compelling, on‑brand narratives and web content.
p>As part of the sac-TMT global commercial team, this individual will create trusted relationships with other disease-and asset-focused counterparts, cross-functional colleagues and regions/markets on key aspects of global marketing, including the following responsibilities: Leading the commercial strategy development for the sac-TMT launch indications in Breast, with a focus on TF-10 and TF-11 trials, including driving the development of indication-level L3 marketing strategy deliverables, scientific narrative, nurse/care team strategies, in close collaboration with relevant disease teams, ensuring consistency and cohesion with the overarching sac-TMT asset strategy and relevant disease portfolio strategies.
Leading commercial planning and execution for the initial launch indications for sac-TMT, including:
Development of promotional strategies, messaging and any necessary global content deliverables, in collaboration with relevant disease, cross functional and regional teams, and ensuring consistency and cohesion with the overarching sac-TMT asset strategy and relevant disease portfolio strategies.
ul>Build and own NA mid-market marketing targets, integrated field programs, and global expansion initiatives across emerging markets and channels to support AOP and revenue goals. What You'll Do:
In this role, you will take full ownership of our NA mid-market marketing engine, orchestrating a hybrid strategy that blends regional demand generation, account-based marketing, targeted webinars, and field events.
Great Neck, New York 30+ days ago
The Smilist is backed by Zenyth Partners, founded in 2018 by Rob Feuer, a distinct, highly operationally focused and thesis-oriented investment firm under management focused on building healthcare companies from early stages into leading platforms. We are looking for a Marketing Director to join our team and lead the development and execution of strategic marketing initiatives that drive brand awareness, patient acquisition, and revenue growth.
Thought Leadership & Brand: Collaborate with brand and editorial teams to elevate Armis's storytelling, positioning the company as the definitive authority in Asset Intelligence and Cyber Exposure Management. Differentiated Messaging: Develop high-impact messaging that articulates the Armis value proposition across the entire asset attack surface, ensuring resonance with both technical buyers and C-suite executives.
The Marketing Director is responsible for developing and executing the annual marketing plan aligned with the strategic vision, leading key business initiatives, managing vendor relationships, and ensuring effective implementation of marketing programs within budget. Forge and maintain strategic partnerships and collaborations with external vendors, agencies, and key stakeholders to amplify brand reach, optimize marketing effectiveness, and open new market opportunities.
New York City, NY 30+ days ago
In this role, you'll partner with senior leaders and subject matter experts to shape how our expertise shows up in the market — turning complex data and insights into compelling stories that build our brand, support new business development, and position our internal innovation as a differentiator. Own the strategy, content, and production of the agency's thought leadership content including the monthly newsletter, senior staff blog posts, and LinkedIn posts for Partners.
Team Leadership & Cross-Functional Partnership: Consolidate and build the brand team, bringing dedicated headcount to a function that has operated across multiple contributors, including in-house PR and social, content, and design talent; manage the brand budget including agency and vendor relationships. Success in this role means Onit owns a clear, differentiated position in the legal AI category, brand awareness and share of voice grow against named competitors, and the organic, earned, and owned channels operate as an always-on engine that makes Onit impossible to ignore.
Lead investors include NightDragon, Snowflake, and Databricks, along with additional funding from ServiceNow, Citi Ventures, Dell Technologies Capital, DFJ Growth, IAG, Intel Capital, March Capital, Okta Ventures, StepStone, Ten Eleven Ventures, and Wipro Ventures. Modernize Campaign Strategy: Redefine how campaigns are designed and executed, leveraging AI, intent signals, and data to drive smarter targeting, stronger engagement, and higher conversion.
This position will be the key marketing partner to the Marketing Manager and Marketing Director, providing support across the following duties: Executing multi-channel campaign plans to drive membership acquisition, engagement, and support member retention, including: email, digital media, social, print, and partnerships; Proactively analyze in-cycle campaigns-drawing on successes and failures to identify tactics that are working to deliver on goals; Collaborate with Product and Brand teams on creative assets and work closely with the internal design team to continue to innovate/evolve based on response; Work closely with the Council Managers to be a white-glove point of contact for members, optimize the member experience, manage the inquiries inbox, and troubleshoot any requests; Take ownership of making updates to the various marketing websites, ensuring that all marketing websites are consistently up to date with key propositions and event details; Identify and work with key partners, including industry associations, membership organizations, and media organizations; Be a data-driven, analytical marketer who can own the narrative from marketing data to influence other departments to drive forward the product; Provide on-site event support at key annual events; Handle purchase orders and invoices in relation to marketing campaigns; Develop and maintain clear dashboards/reports that summarize the performance of the marketing campaigns across the predetermined KPIs/metrics: Share topline numbers weekly with the management team; Measure and manage campaign costs, efficiencies, and drive ROI; Analyze and identify actions to drive improved performance; Produce post-event reporting. An understanding of subscription/membership models, with experience in direct marketing, is desirable; Demonstrable experience with multi-channel campaign management, planning, and execution; Ability to maintain efficient and effective working relationships with multiple stakeholders simultaneously, both internally and externally; Excellent written and verbal communication, along with very strong interpersonal skills; A focus on data-driven approaches, but also a passion for creativity and forward-thinking flair; A strong analytical approach to your work with a drive to consistently and accurately report against KPIs and goals; Strong sense of responsibility for initiatives and a positive 'can-do' attitude at all times; Experience embracing and driving change in a pacy environment; An understanding of various marketing tools and programs, such as CVENT, WordPress, Salesforce, Tableau, Asana, and Google Drive.
Required Skills: Agile Methodology, Brand Marketing, Brand Messaging, Brand Strategy, Creativity, Cross-Functional Collaboration, Digital Analytics, Digital Marketing, Direct Marketing, Financial Acumen, Go-to-Market Strategies, HIV Prevention, Infectious Disease, Market Access, Market Development, Market Research, Pricing Strategies, Product Management, Professional Networking, Strategic Planning, Strategic Thinking, Teamwork. Learning & Development: Identify capability gaps and lead learning plans for launch readiness, cross-functional teams and field stakeholders (e.g., disease state, product, customer insights, digital fluency); ensure tools and playbooks enable consistent execution.
Creative strategist with the ability to open doors and a demonstrated track record for concepting and/or upselling innovative sponsorships • Proven experience managing and motivating a team • Experience in cross interdepartmental collaborations, i.e. matrix teams • Knowledge of sports and entertainment sponsorship, including promotions, events, media and contracts • Ability to manage, multi-task, and creatively solve day-to-day and complex challenges • Excellent business writing and presentation skills • Experience in presenting to Sr. The Senior Director will drive the ideation process (cross departmental) and oversee the creation, implementation, strategic management and profitability of partner promotional programs and initiatives with a strong focus on international properties like Concacaf's Gold Cup, Concacaf's Champions Cup & the Mexican National Team (MNT).
New York City, New York 30+ days ago
p>This position will be the key marketing partner to the Marketing Manager and Marketing Director, providing support across the following duties: Executing multi-channel campaign plans to drive membership acquisition, engagement, and support member retention, including: email, digital media, social, print, and partnerships; Proactively analyze in-cycle campaigns—drawing on successes and failures to identify tactics that are working to deliver on goals; Collaborate with Product and Brand teams on creative assets and work closely with the internal design team to continue to innovate/evolve based on response; Work closely with the Council Managers to be a white-glove point of contact for members, optimize the member experience, manage the inquiries inbox, and troubleshoot any requests; Take ownership of making updates to the various marketing websites, ensuring that all marketing websites are consistently up to date with key propositions and event details; Identify and work with key partners, including industry associations, membership organizations, and media organizations; Be a data-driven, analytical marketer who can own the narrative from marketing data to influence other departments to drive forward the product; Provide on-site event support at key annual events; Handle purchase orders and invoices in relation to marketing campaigns; Develop and maintain clear dashboards/reports that summarize the performance of the marketing campaigns across the predetermined KPIs/metrics: Share topline numbers weekly with the management team; Measure and manage campaign costs, efficiencies, and drive ROI; Analyze and identify actions to drive improved performance; Produce post-event reporting. An understanding of subscription/membership models, with experience in direct marketing, is desirable; Demonstrable experience with multi-channel campaign management, planning, and execution; Ability to maintain efficient and effective working relationships with multiple stakeholders simultaneously, both internally and externally; Excellent written and verbal communication, along with very strong interpersonal skills; A focus on data-driven approaches, but also a passion for creativity and forward-thinking flair; A strong analytical approach to your work with a drive to consistently and accurately report against KPIs and goals; Strong sense of responsibility for initiatives and a positive ‘can-do’ attitude at all times; Experience embracing and driving change in a pacy environment; An understanding of various marketing tools and programs, such as CVENT, WordPress, Salesforce, Tableau, Asana, and Google Drive.
li>Diversity and inclusion programs that promote employee resource groups like Outreach Women''s Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military. Outreach is looking for a leader to build and scale a rapidly growing business to drive pipeline, accelerate sales cycles, and reinforce leadership in the revenue orchestration market.
New York, New York 30+ days ago
