ESSENTIAL FUNCTIONS:• Customer Relationship Management and Business Development:• o Builds develop and maintain strong relationships with existing and prospective customers by • identifying financial needs, recommending appropriate solutions, and delivering exceptional • customer experience.• o Responds promptly to customer inquiries, resolve complex customer issues and concerns, and ensure • a high level of service that strengthens customer loyalty and retention.• o Drives branch growth by proactively identifying opportunities to expand customer relationships, • through deposit, loan, wealth, and digital banking services and referrals to other lines of • business.• o Conducts proactive customer outreach and follow-up using the bank’s CRM system to strengthen • relationships, deepen existing accounts, generate referrals, and support branch growth.• o Oversees the branch customer outreach efforts and coaches professionals to ensure consistent • execution.• o Represents the bank through networking, business development, and community involvement to • strengthen relationships, enhance the bank’s visibility, and generate new business.• o Performs account servicing, loan preparation, and other banking activities.• o Reviews branch performance reports and utilize the data to identify opportunities to improve • overall branch results. • Team Development:o Provides day-to-day direction, guidance, and support to branch professionals to ensure efficient operations, operational excellence, and exceptional customer experience.o Conducts regular team meetings to communicate updates, policies, procedures, goals and branch priorities.