AI Capable: Uses approved AI tools independently to improve work quality and efficiency, for example, an AI coding tool such as Cursor or Claude Code for scripting and data work, or a language model to draft a specification, build a data-mapping table, or debug an API response, including drafting, summarizing, researching, analyzing, and reviewing outputs for accuracy. This is a new, hands-on role spanning three areas: defining what each platform's metrics actually mean, unifying data from multiple platforms into a single measurement product customers can trust, and shaping the analytics surfaces customers rely on every day.