By 90 days, you own the operating cadence end to end: OKRs are baselined and tracked, weekly funnel and performance reviews are running smoothly, and you are proactively surfacing insights and recommended tests across acquisition, activation, conversion, and retention for Later Social. What success looks like: By 30 days, you have a deep understanding of our PLG funnel and products, are fully set up in our core tools (Claude, Amplitude, SQL, Salesforce, HubSpot, Looker, Mode, and spreadsheets), and are running basic weekly reporting for the GM and core partners.