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Digital Marketing Resume Sample

Stand out from the crowd with a resume that highlights your ability to connect to your audience via digital platforms.

By Kathleen Walder, Monster Contributor

If your daily conversations include the abbreviations PPC, SEO, KPI, and A/B, chances are you work in digital marketing. Most marketing jobs include using online strategies to build and engage an audience, so how do you write a digital marketing resume to highlight your particular experience and expertise with social media, influencers, and email campaigns?

Trade the traditional digital marketing resume objective for the more modern qualifications summary. Located beneath your contact info, this super-short paragraph lets the reader know what you could bring to their table. (After all, your objective is to get a job—everybody knows that.)

One key to making your resume stand out is to present the right digital marketing skills. For example, rather than saying you have “experience in advertising,” use terms that are specific to digital marketing, such as “experience in PPC advertising.” It might sound like jargon to outsiders, but the right keywords stand out to automated screening software and hiring managers alike. After you qualify your expertise using the right words, quantify your achievements by citing the tools you used and the results of specific campaigns in terms of metrics.

These strategies will work whether your'e writing an entry-level digital marketing resume or one for senior-level positions. The end goal is the same: Show employers what makes you so good at this job.

Digital Marketing Resume

DONALD O. DRAPER

don@email.com | 555-555-5555 | Ossining, NY | linkedIn.com/don.draper

DIGITAL MARKETER

Senior digital marketer and content creator who increases visibility and relevance of brands across diverse industries. Brings proven strengths in social media management, campaign development, and partnership development. Highly self-directed with extensive experience in remote work environments. Core competencies include:

Social Media Marketing | Digital Marketing Strategy | Influencer Marketing

Brand Collaborations | Search Engine Optimization (SEO) | Marketing Campaign Development

Content Creation | Email Marketing | Copywriting

PROFESSIONAL EXPERIENCE

Senior Digital Marketer | Company One | New York, NY | 20XX to Present

Lead marketing team to develop digital marketing campaigns and branded content that generates interest and expands reach. Collaborate across departments to create cutting-edge solutions to marketing challenges.

Key Achievements:

  • Launched company’s first-ever virtual reality event activation, growing followers by 250%.
  • Generated 10M+ impressions leading to 78% sales growth by incentivizing hundreds of influencers to share key products.
  • Tripled website traffic within three months by writing and publishing highly relevant SEO-optimized content.

Digital Marketer | Company Two | Chicago, IL | 20XX to 20XX

Brought updated focus to company’s marketing strategy, revitalizing social media presence, creating interactive digital advertisements, and forging new partnerships.

Key Achievements:

  • Identified and secured 30+ influencer partnerships over six months, igniting ten-fold growth in social media following.
  • Transformed company website, growing traffic 76% by introducing user-friendly layout with SEO-optimized content.
  • Boosted sales by 215% over previous year by launching an omnichannel, seasonal marketing campaign.

Marketing Analyst | Company Three | Joliet, IL | 20XX to 20XX

Generated data-driven insights to inform creation and execution of marketing, sales, and business development strategies.

Key Achievements:

  • Improved email open rate by 56%, conducting A/B testing to identify optimal subject line, content, frequency, and timing.
  • Uncovered opportunity to expand into untapped market, developing projections and proposals for new advertising campaign.
  • Partnered to develop new brand identity, researching and testing trends and preferences for logos, messaging, and typography.

TECHNICAL SKILLS

MailChimp, Constant Contact, Hootsuite, Google AdWords, WordPress, Adobe Photoshop, Canva, and Microsoft Office Suite.

EDUCATION

BA in Marketing | University One | Evanston, IL

Digital Marketing Certification | University Two | Elgin, IL

Here's the link to download this digital marketing resume template in Word.

Digital marketers are in high demand. While traditional marketing jobs overall are projected to grow as fast as average, the Bureau of Labor Statistics says that the need for digital marketers in particular will increase over the next 10 years.

The median salary for digital marketing managers is about $100,301 a year, with a salary range of $77,370 to $132,940. If you want to pinpoint what you can expect to earn in your new job, enter your job title and city into Monster’s Salary Tool to look up the median salary in cities across the country.

Or, if you’re open to relocating, take a look at all digital marketing jobs and content creator jobs on Monster to see what’s available across the U.S. The five areas with the highest demand for digital marketers are:

Sell Your Brand With an Excellent Digital Marketing Resume

You’re used to creating marketing campaigns for your brands—now it’s time to use that marketing savvy to create a value proposition to sell your talents. Need help identifying your buyer’s persona? Contact the resume experts at Monster Resume Services for a second opinion. A certified resume writer with insider knowledge of what marketing recruiters look for will format your resume for a professional look, integrate role-specific keywords to get past automated screening software, and craft customized selling points that are sure to improve your resume’s bounce rate.