Resume Examples for Content Strategists

A content strategist resume or CV will differ significantly based on your experience level. Explore templates tailored for entry-level, mid-career, and experienced professionals, and use our Resume Builder to create your own personalized document.

Entry-Level Content Strategist Resume

Ideal for recent graduates needing guidance on how to write a resume with no experience, this template is also suitable for those transitioning into content strategy from different industries.

Content Strategist Entry Level Resume
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Why this resume works:

This example highlights a robust foundation in digital marketing through a master’s degree and relevant work experience. Emphasizing education and training allows entry-level applicants to demonstrate their qualifications while showcasing creativity and analytical thinking, which are highly valued by hiring managers.

Mid-Career Content Strategist Resume

A good fit for content strategists with several years of experience, this template highlights recent achievements and supports advancement into leadership or specialized roles.

Content Strategist Mid Level Resume
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Why this resume works:

With over six years of experience, this content strategist demonstrates a strong track record in developing SEO-driven narratives that improve engagement and boost traffic. The combination format highlights skills in audience analytics and campaign management alongside professional achievements, making them an excellent fit for advanced content strategy roles.

Experienced Content Strategist Resume

An ideal choice for content strategists with over 10 years of experience, this template supports professionals seeking leadership roles in digital media and marketing strategy.

Content Strategist Experienced Resume
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Why this resume works:

This resume prominently features a reverse-chronological work history, showcasing over 15 years of expertise in content strategy that captures attention. Education is relegated to the bottom, reflecting that hands-on experience in elevating brand engagement holds more significance than academic qualifications at this advanced level.

Content Strategist Resume Template (Text)

Use this customizable text format of a content strategist resume to copy, edit, and personalize directly in your document.

David Jones

New York, NY 10003

Professional Summary

Experienced Content Strategist adept in SEO, project management, and digital marketing, leveraging skills to boost engagement by 40% and driving $500K revenue. Known for strategic thinking and team leadership.

Work Experience

January 2024 – July 2026

Visionary Content Group – New York, NY

Content Strategist

  • Created strategy, increasing engagement by 40%
  • Coordinated teams to deliver multi-channel campaigns
  • Innovated content frameworks boosting revenue by $200K

January 2020 – December 2023

Bright Ideas Publishing – Jersey City, NJ

Editorial Manager

  • Managed team producing 200+ articles monthly
  • Increased web traffic by 25% through SEO implementation
  • Mentored junior editors for editorial excellence

January 2018 – December 2019

Dynamic Media Solutions – Brooklyn, NY

Content Creation Specialist

  • Developed content leading 100K downloads in 6 months
  • Executed social media plans with 15% audience growth
  • Streamlined workflows enhancing productivity by 30%

Education

December 2017
University of California, Berkeley Berkeley, CA
Master’s Digital Marketing

December 2015
Washington State University Seattle, WA
Bachelor’s Communications

Certifications

  • Certified Content Marketing Specialist – Digital Marketers Association
  • SEO Expert Certification – Google Academy

Skills

  • Content Strategy
  • SEO
  • Digital Marketing
  • Project Management
  • Copywriting
  • Analytics
  • Social Media Management
  • Team Leadership

How to Write a Content Strategist Resume

As a content strategist, knowing how to write a resume involves mixing your creative skills and experience with a format that showcases why you’re the ideal job seeker. Use the guidance below to emphasize your strengths and tailor your resume for the specific roles you’re aiming for.

1. Contact Info

Your contact information should be clear, professional, and easy to find at the top of your resume.

Make sure to include:

  • Full name
  • Phone number
  • Professional email address
  • City and state (ZIP code is optional)
  • LinkedIn profile or personal portfolio (if relevant)
TipPRO TIP

Skip including sensitive personal information like your Social Security number, religious beliefs, or photos unless requested by the employer.

2. Resume Profile

A resume profile is a brief introductory section (two to four sentences) that highlights your key qualifications and who you are as a professional. It serves as a compelling pitch to hiring managers, offering them a snapshot that encourages further exploration of your resume.

Typically located at the top of your resume, this profile can take the form of either a summary or an objective, each with distinct purposes. Understanding these differences is important for crafting a strong opening statement:

  • A resume summary emphasizes your relevant skills, experiences, and achievements in a way that connects directly to your professional journey. This format is particularly beneficial for those with prior work experience or transferable skills who wish to demonstrate their contributions as a content strategist.
  • A resume objective highlights your future aspirations and explains what you aim to achieve in your career. This is especially helpful for recent graduates, those transitioning into new fields, or individuals with limited experience, such as professionals moving into marketing.

Let’s take a look at an example of each to see how a resume summary and a resume objective differ:

Content strategist resume summary example:

Innovative content strategist with over 6 years of experience in dynamic digital marketing environments, including e-commerce and B2B sectors. Proficient in SEO optimization, audience analysis, and multi-channel content development. Celebrated for driving engagement and improving brand visibility through strategic storytelling and data-driven insights.

Content strategist resume objective example:

Recent graduate with a degree in marketing and a strong desire to launch a career as a content strategist in a dynamic digital environment. Committed to delivering compelling narratives while leveraging analytical thinking and creativity to improve brand storytelling for innovative companies.

3. Work Experience

The work experience on your resume is an important part of your professional narrative. Employers assess your job history to determine not just where you’ve worked, but also the impact you’ve made through strategic initiatives and content development.

Your diverse experiences in crafting compelling narratives showcase how you’re well-suited for the content strategist role.

The work experience section should contain:

  • Job title
  • Employer name and location
  • Dates of employment (month/year)
  • 3–5 bullet points describing your relevant responsibilities and achievements

Tailor your content to reflect the specific role of a content strategist you’re targeting. Start each bullet point with an action verb (like “Developed,” “Analyzed,” “Orchestrated”) to strengthen your statements and emphasize your contributions.

Incorporate quantifiable information and metrics whenever possible. Specific data, such as engagement rates or content reach, showcases your achievements and demonstrates your value, helping you stand out in a competitive field.

In general, consider following the format of:

[action verb] + [responsibility] = [result/achievement]

For example:

Developed and executed a content strategy that increased organic traffic by 45% over six months, improving audience engagement across multiple platforms.

Note that you can also flip the result/achievement with the responsibility:

Achieved a 30% increase in lead generation through targeted content marketing campaigns and data-driven insights.

Explore further down the page for additional work experience examples tailored for content strategists.

4. Skills

The skills section offers a concise overview of your professional abilities as a content strategist. This allows hiring managers to quickly assess your qualifications for the role.

Skills can be grouped into three categories:

  • Soft skills are essential interpersonal abilities that influence how content strategists collaborate and communicate with clients and team members. Skills such as creativity, adaptability, active listening, and collaboration are important for fostering strong relationships and ensuring projects align with client needs in a dynamic work environment.
  • Hard skills are specific, quantifiable abilities gained through education, training, or experience. For a content strategist, examples include data analysis and SEO optimization.
  • Technical skills are the specific competencies required to perform specialized tasks. For content strategists, this includes skill in content management systems, analytics tools like Google Analytics, and SEO software such as SEMrush.

In general, aim to include a diverse mix of relevant skills that align with the job requirements to showcase your full professional potential. See below for more skills examples for a content strategist resume.

TipPRO TIP

If you’re a newer content strategist, consider placing your skills section near the top of your resume, right after your summary. If you have more experience, it’s better to position this section lower and weave your skills into your work history for a cohesive narrative.

5. Education

Understanding how to list education on your resume is important for showcasing your qualifications. Start by including your most recent or relevant degree, detailing both the degree type and the name of the institution.

If you’re a recent graduate, add your graduation year, GPA (if it’s 3.5 or above), any honors received, or relevant coursework that highlights your expertise.

Content strategist resume education section example:

Bachelor of Arts in Communication
University of Southern California, Los Angeles, CA
Graduated: 2024 | Summa Cum Laude

TipPRO TIP

If you’ve progressed from an Associate Degree in Communications to a Bachelor of Arts in Content Strategy, or earned another relevant degree, be sure to list them in reverse-chronological order.

6. Certifications

Listing certifications on your resume strengthens your professional profile, particularly when you lack extensive experience. Although certifications may not always be standard on resumes, this addition can be highly useful across various industries. Employers often prioritize credentials tailored to specialized roles like digital marketing or SEO expertise.

Focus on adding relevant certifications that directly support the position you’re pursuing. Make sure your credentials stay current and are presented in a clear format to make them easy to read and understand.

Content strategist certification examples:

  • Content Strategist Certification | Content Marketing Institute | Expires: 01/2028
  • Certified Digital Marketing Professional (CDMP) | Digital Marketing Institute | Expires: 11/2027
  • HubSpot Content Strategy Certification | HubSpot Academy | Expires: 05/2028
  • SEO Certification | Moz Academy | Expires: 09/2027

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Tailor Your Work History to Beat the ATS

Your work experience is more than a list of job titles. It’s an opportunity to showcase the measurable impact you’ve had on content strategies, audience engagement, and brand growth. By taking this approach, you facilitate an ATS-friendly resume that can be easily scanned by applicant tracking systems (ATS).

To create a compelling work history, tailor it to the specific content strategist role you’re aiming for by incorporating relevant keywords. Begin by thoroughly analyzing the job description. Identify commonly mentioned skills, platforms, or content types, and reflect those elements in your experience descriptions whenever feasible.

Popular Resume Bullets for Content Strategists

These examples are pulled from our most-used entries in the resume builder—based on what hiring managers respond to most.

  • Developed and implemented content strategies for 15+ digital campaigns, increasing audience engagement by 35%.
  • Conducted thorough market research and competitor analysis, informing content creation that boosted web traffic by 20%.
  • Mentored junior content creators, improving team efficiency and improving project turnaround times.
  • Used SEO tools to optimize website content, resulting in a 40% increase in organic search visibility.
  • Collaborated with designers and marketing teams to produce cohesive brand messaging across multiple platforms.

Example of Skills for Content Strategists

Including the right skills for your resume demonstrates to employers and ATS that you possess the essential abilities required for the content strategist role. Since hiring managers often scan resumes quickly, ensure your skills are focused, relevant, and closely aligned with the job description.

The skills outlined below reflect what’s currently valued in the content strategy field. These capabilities frequently appear in successful resumes and resonate well with hiring managers seeking qualified applicants.

5 Soft Skills for Your Resume or CV

  • Strategic thinking
  • Effective communication
  • Team leadership
  • Audience advocacy
  • Resourcefulness

5 Hard Skills for Your Resume or CV

  • Content planning and strategy
  • SEO optimization (Google Analytics, SEMrush)
  • Audience research and segmentation
  • Content management systems (WordPress, HubSpot)
  • Data analysis and reporting

Key Takeaways

  • Customize your resume for each job application. Use keywords from the job posting to improve compatibility with ATS and impress hiring managers.
  • Highlight quantifiable achievements that demonstrate your impact. Include metrics such as campaign ROI, audience growth percentages, or content engagement rates to differentiate yourself.
  • Select an appropriate resume format based on your experience level. Entry-level strategists might opt for a functional layout, while seasoned professionals typically use reverse-chronological resumes.

More Resume & CV Examples

Frequently Asked Questions

Last Update:

What resume format should I use for my content strategist resume?

There are three primary resume formats to consider when applying for a content strategist role. Your choice should reflect your experience level and the aspects of your background you want to highlight:

  • Chronological: The most popular format, a chronological resume emphasizes your work experience by detailing responsibilities and achievements in reverse order. This format is particularly beneficial for applicants with a relevant job history that reinforces their qualifications and demonstrates their growth in the field of content strategy.
  • Functional: Also known as a skills-based resume, the functional resume emphasizes a summary of qualifications and an expanded skills section to highlight your content strategy abilities. Consequently, it places less emphasis on work history, making it beneficial for job seekers who lack relevant experience or are transitioning from different fields.
  • Combination: A combination resume integrates elements from both chronological and functional formats, featuring a skills section alongside work history. This approach allows content strategists to emphasize their expertise and creative capabilities while also showcasing their career development, making it suitable for diverse professional paths.
Should I include a cover letter with my resume?

Yes, you should include a cover letter with your application as a content strategist. A well-crafted cover letter allows you to elaborate on your passion for the role and industry while showcasing relevant skills that may not be immediately clear from your resume. This personalized touch can significantly improve your candidacy and help you stand out amid other applications.

If you’re feeling uncertain about how to write a cover letter, don’t hesitate to seek guidance. Plenty of resources are available, including guides on crafting effective cover letters, examples tailored for content strategists, and various formats to choose from that suit your experience level and application style.

To simplify the process, consider using a cover letter generator that provides structured templates and prompts based on the specific job you’re applying for.

What keywords should I include to pass applicant tracking systems (ATS)?

To optimize your resume for ATS success as a content strategist, incorporate keywords directly from the job listing. Highlight terms like “content creation,” “SEO optimization,” or “brand storytelling.” Make sure to mention any relevant certifications, such as in Google Analytics, and tools you’re proficient with, like WordPress or HubSpot.

Including these specific keywords and skills can help ensure your resume is noticed by hiring managers. Remember, tailoring your resume to reflect the language used in the job posting increases your chance of making it past initial screenings and landing that interview.

Should I include freelance writing or personal blogs?

Yes, especially if you’re new to the field. Including freelance projects and personal blogs demonstrates your ability to create engaging content and shows your voice and style, which can be important when you lack extensive formal experience in content strategy.

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Megan Dawkins Career Industry Editor

Megan Dawkins is a career industry editor who empowers job seekers to take control of their career paths using Monster’s comprehensive job search and resume tools. She specializes in helping job seekers navigate the flexible job market.

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