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Sales cover letter sample

View this sample cover letter for a sales representative, or download the sales cover letter template in Word.

Sales cover letter sample

As a sales representative, you need to be persuasive in order to seal the deal—that includes when you want to get a job. Your cover letter should demonstrate your skills and experience, as well as your passion for your work. To be considered for top sales jobs, it helps to have a well-crafted cover letter. For writing tips, view this sample cover letter for a sales representative, or download the sales cover letter template in Word. 

Jobs for sales reps are projected to grow by 5% (or 94,100 jobs) from 2016 through 2026, according to the Bureau of Labor Statistics (BLS). You'll find the highest level of employment for this job in the following states: CaliforniaTexasFloridaNew York, and Illinois; and in the following metropolitan areas: New York CityChicagoLos AngelesAtlanta, and Houston.

As a sales rep, you can expect to earn a median wage of $60,340 per year, or $29.01 per hour, according to the BLS.

Additionally, you can learn about sales careers and search for sales jobs on Monster.

Sales representative cover letter template

 

MARIA FRANK
Sometown, FL 55555 | 555-555-5555 | mf@somedomain.com 


July 27, 2017
Ms. Rita Jones
VP of Sales
ABC Corporation
55 East Second Street
Sometown, FL 55555

Re: Territory Sales Manager, Advertised on Monster

Dear Ms. Jones:

As your next territory sales manager, my focus and energy will be directed toward achieving the same multimillion-dollar growth for your southeast territory that I have delivered for my current and former employers.

I am a dedicated sales professional with experience propelling my assigned regions to record-setting revenue results. I oversee top-producing salesforces; multi-state territories; and retail, wholesale and distributer channels.

In my present role as sales territory manager at XYZ Company as well as in earlier sales positions, I have consistently met or exceeded quotas and expectations. For example, I have:

  • Closed $6.8M in 2017 (20% above goal) to achieve a new territory record in overall sales volume at XYZ Company.
  • Ranked in the top 5% of sales professionals company-wide throughout my career, including #1 revenue and market-share honors out of 100 colleagues nationwide during my tenure with DEF Company.
  • Expanded account base by 23% during a time when industry sales declined by 10%.

Regarded as an expert in consultative sales, account management and salesforce development, I am driven to sell, enjoy teaching others how to sell and take pride in serving my customers and channel partners with excellence.

I look forward to discussing plans for generating new business opportunities within ABC’s southeast territory, and I have some ideas I would like to share with you. The best way to reach me is my cell (555-555-5555) or email mf@somedomain.com. Thank you for your time!

Sincerely,

Maria Frank
Enclosure: Résumé
 

Ready to job search? Do this first

As a salesperson, your success has a lot to do with how persuasive you are. The more professional and knowledgable you are, the more convincing you'll be to buyers. The same is true of your resume. It has to be polished in such a way that it can easily sell your skills and experience, as well as demonstrate the value you'd bring to a team. Could you use some help perfecting your resume? Get a free resume evaluation today from the experts at Monster's Resume Writing Service. You'll get detailed feedback in two business days, including a review of your resume's appearance and content, and a prediction of a recruiter's first impression. It can help convince hiring managers they'll want to buy what you're selling.


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